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Ad Server-Global Market Insights and Sales Trends 2025
Synopsis
An ad server is a piece of advertising technology (AdTech) that is used by publishers, advertisers, ad agencies, and ad networks to manage and run online advertising campaigns.
The global Ad Server market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Ad Server in various end use industries. The expanding demands from the Publishers, Advertisers and Other, are propelling Ad Server market. Cloud-based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-premises segment is estimated at % CAGR for the next seven-year period.
Asia Pacific shows high growth potential for Ad Server market, driven by demand from China, the second largest economy with some signs of stabilising, the Ad Server market in China is forecast to reach US$ million by 2029, trailing a CAGR of % over the 2023-2029 period, while the U.S. market will reach US$ million by 2029, exhibiting a CAGR of % during the same period.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Ad Server, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Ad Server market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Ad Server market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Ad Server sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Ad Server covered in this report include Google, AdButler, Adzerk, Epom Ad Server, Revive Adserver, Facebook, OIO Publisher, AdGlare and Outbrain, etc.
The global Ad Server market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Google
AdButler
Adzerk
Epom Ad Server
Revive Adserver
Facebook
OIO Publisher
AdGlare
Outbrain
Global Ad Server market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Ad Server market, Segment by Type:
Cloud-based
On-premises
Global Ad Server market, by Application
Publishers
Advertisers
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Ad Server companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
An ad server is a piece of advertising technology (AdTech) that is used by publishers, advertisers, ad agencies, and ad networks to manage and run online advertising campaigns.
The global Ad Server market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Ad Server in various end use industries. The expanding demands from the Publishers, Advertisers and Other, are propelling Ad Server market. Cloud-based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-premises segment is estimated at % CAGR for the next seven-year period.
Asia Pacific shows high growth potential for Ad Server market, driven by demand from China, the second largest economy with some signs of stabilising, the Ad Server market in China is forecast to reach US$ million by 2029, trailing a CAGR of % over the 2023-2029 period, while the U.S. market will reach US$ million by 2029, exhibiting a CAGR of % during the same period.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Ad Server, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Ad Server market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Ad Server market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Ad Server sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Ad Server covered in this report include Google, AdButler, Adzerk, Epom Ad Server, Revive Adserver, Facebook, OIO Publisher, AdGlare and Outbrain, etc.
The global Ad Server market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
AdButler
Adzerk
Epom Ad Server
Revive Adserver
OIO Publisher
AdGlare
Outbrain
Global Ad Server market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Ad Server market, Segment by Type:
Cloud-based
On-premises
Global Ad Server market, by Application
Publishers
Advertisers
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Ad Server companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Ad Server
1.1 Ad Server Market Overview
1.1.1 Ad Server Product Scope
1.1.2 Ad Server Market Status and Outlook
1.2 Global Ad Server Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Ad Server Market Size by Region (2018-2029)
1.4 Global Ad Server Historic Market Size by Region (2018-2023)
1.5 Global Ad Server Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Ad Server Market Size (2018-2029)
1.6.1 North America Ad Server Market Size (2018-2029)
1.6.2 Europe Ad Server Market Size (2018-2029)
1.6.3 Asia-Pacific Ad Server Market Size (2018-2029)
1.6.4 Latin America Ad Server Market Size (2018-2029)
1.6.5 Middle East & Africa Ad Server Market Size (2018-2029)
2 Ad Server Market by Type
2.1 Introduction
2.1.1 Cloud-based
2.1.2 On-premises
2.2 Global Ad Server Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Ad Server Historic Market Size by Type (2018-2023)
2.2.2 Global Ad Server Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Ad Server Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Ad Server Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Ad Server Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Ad Server Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Ad Server Revenue Breakdown by Type (2018-2029)
3 Ad Server Market Overview by Application
3.1 Introduction
3.1.1 Publishers
3.1.2 Advertisers
3.1.3 Other
3.2 Global Ad Server Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Ad Server Historic Market Size by Application (2018-2023)
3.2.2 Global Ad Server Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Ad Server Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Ad Server Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Ad Server Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Ad Server Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Ad Server Revenue Breakdown by Application (2018-2029)
4 Ad Server Competition Analysis by Players
4.1 Global Ad Server Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Ad Server as of 2022)
4.3 Date of Key Players Enter into Ad Server Market
4.4 Global Top Players Ad Server Headquarters and Area Served
4.5 Key Players Ad Server Product Solution and Service
4.6 Competitive Status
4.6.1 Ad Server Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Google
5.1.1 Google Profile
5.1.2 Google Main Business
5.1.3 Google Ad Server Products, Services and Solutions
5.1.4 Google Ad Server Revenue (US$ Million) & (2018-2023)
5.1.5 Google Recent Developments
5.2 AdButler
5.2.1 AdButler Profile
5.2.2 AdButler Main Business
5.2.3 AdButler Ad Server Products, Services and Solutions
5.2.4 AdButler Ad Server Revenue (US$ Million) & (2018-2023)
5.2.5 AdButler Recent Developments
5.3 Adzerk
5.3.1 Adzerk Profile
5.3.2 Adzerk Main Business
5.3.3 Adzerk Ad Server Products, Services and Solutions
5.3.4 Adzerk Ad Server Revenue (US$ Million) & (2018-2023)
5.3.5 Epom Ad Server Recent Developments
5.4 Epom Ad Server
5.4.1 Epom Ad Server Profile
5.4.2 Epom Ad Server Main Business
5.4.3 Epom Ad Server Ad Server Products, Services and Solutions
5.4.4 Epom Ad Server Ad Server Revenue (US$ Million) & (2018-2023)
5.4.5 Epom Ad Server Recent Developments
5.5 Revive Adserver
5.5.1 Revive Adserver Profile
5.5.2 Revive Adserver Main Business
5.5.3 Revive Adserver Ad Server Products, Services and Solutions
5.5.4 Revive Adserver Ad Server Revenue (US$ Million) & (2018-2023)
5.5.5 Revive Adserver Recent Developments
5.6 Facebook
5.6.1 Facebook Profile
5.6.2 Facebook Main Business
5.6.3 Facebook Ad Server Products, Services and Solutions
5.6.4 Facebook Ad Server Revenue (US$ Million) & (2018-2023)
5.6.5 Facebook Recent Developments
5.7 OIO Publisher
5.7.1 OIO Publisher Profile
5.7.2 OIO Publisher Main Business
5.7.3 OIO Publisher Ad Server Products, Services and Solutions
5.7.4 OIO Publisher Ad Server Revenue (US$ Million) & (2018-2023)
5.7.5 OIO Publisher Recent Developments
5.8 AdGlare
5.8.1 AdGlare Profile
5.8.2 AdGlare Main Business
5.8.3 AdGlare Ad Server Products, Services and Solutions
5.8.4 AdGlare Ad Server Revenue (US$ Million) & (2018-2023)
5.8.5 AdGlare Recent Developments
5.9 Outbrain
5.9.1 Outbrain Profile
5.9.2 Outbrain Main Business
5.9.3 Outbrain Ad Server Products, Services and Solutions
5.9.4 Outbrain Ad Server Revenue (US$ Million) & (2018-2023)
5.9.5 Outbrain Recent Developments
6 North America
6.1 North America Ad Server Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Ad Server Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Ad Server Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Ad Server Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Ad Server Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Ad Server Market Dynamics
11.1 Ad Server Industry Trends
11.2 Ad Server Market Drivers
11.3 Ad Server Market Challenges
11.4 Ad Server Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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