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Brand Management Software-Global Market Insights and Sales Trends 2025
Synopsis
Brand management software is a software used for managing brand assets like social media contents, websites, trade show materials, press releases, blogs, sales presentations, advertisements, print media, direct mailings, images, and marketing communications. Brand management software is a software for managing brand assets. The software includes several features for data management and organization of brand assets.
The global Brand Management Software market size is expected to reach US$ 364.9 million by 2029, growing at a CAGR of 9.6% from 2023 to 2029. The market is mainly driven by the significant applications of Brand Management Software in various end use industries. The expanding demands from the Office, Commercial and Others,, are propelling Brand Management Software market. Cloud Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On Premise segment is estimated at % CAGR for the next seven-year period.
One of the major drivers for this market is Need for protecting brand identity. For maintaining the sustainability of a brand, it is essential that the company maintains and communicates a visual identity through several channels. The visual identity, which includes fonts and logos, should be updated consistently. This must be done with complete awareness regarding brand history and vision by involving all relevant employees in the process. In addition, any change made in visual identity should be reflected in all the subsequent works of the company.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Brand Management Software, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Brand Management Software market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Brand Management Software market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Brand Management Software sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Brand Management Software covered in this report include Brandworkz, Bynder, Hootsuite Media, MarcomCentral, Webdam, BLUE Software, Brandfolder Digital Asset Management, Brandwatch and MediaValet, etc.
The global Brand Management Software market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Brandworkz
Bynder
Hootsuite Media
MarcomCentral
Webdam
BLUE Software
Brandfolder Digital Asset Management
Brandwatch
MediaValet
Meltwater
Global Brand Management Software market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Brand Management Software market, Segment by Type:
Cloud Based
On Premise
Global Brand Management Software market, by Application
Office
Commercial
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Brand Management Software companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Brand management software is a software used for managing brand assets like social media contents, websites, trade show materials, press releases, blogs, sales presentations, advertisements, print media, direct mailings, images, and marketing communications. Brand management software is a software for managing brand assets. The software includes several features for data management and organization of brand assets.
The global Brand Management Software market size is expected to reach US$ 364.9 million by 2029, growing at a CAGR of 9.6% from 2023 to 2029. The market is mainly driven by the significant applications of Brand Management Software in various end use industries. The expanding demands from the Office, Commercial and Others,, are propelling Brand Management Software market. Cloud Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On Premise segment is estimated at % CAGR for the next seven-year period.
One of the major drivers for this market is Need for protecting brand identity. For maintaining the sustainability of a brand, it is essential that the company maintains and communicates a visual identity through several channels. The visual identity, which includes fonts and logos, should be updated consistently. This must be done with complete awareness regarding brand history and vision by involving all relevant employees in the process. In addition, any change made in visual identity should be reflected in all the subsequent works of the company.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Brand Management Software, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Brand Management Software market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Brand Management Software market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Brand Management Software sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Brand Management Software covered in this report include Brandworkz, Bynder, Hootsuite Media, MarcomCentral, Webdam, BLUE Software, Brandfolder Digital Asset Management, Brandwatch and MediaValet, etc.
The global Brand Management Software market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Brandworkz
Bynder
Hootsuite Media
MarcomCentral
Webdam
BLUE Software
Brandfolder Digital Asset Management
Brandwatch
MediaValet
Meltwater
Global Brand Management Software market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Brand Management Software market, Segment by Type:
Cloud Based
On Premise
Global Brand Management Software market, by Application
Office
Commercial
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Brand Management Software companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Brand Management Software
1.1 Brand Management Software Market Overview
1.1.1 Brand Management Software Product Scope
1.1.2 Brand Management Software Market Status and Outlook
1.2 Global Brand Management Software Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Brand Management Software Market Size by Region (2018-2029)
1.4 Global Brand Management Software Historic Market Size by Region (2018-2023)
1.5 Global Brand Management Software Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Brand Management Software Market Size (2018-2029)
1.6.1 North America Brand Management Software Market Size (2018-2029)
1.6.2 Europe Brand Management Software Market Size (2018-2029)
1.6.3 Asia-Pacific Brand Management Software Market Size (2018-2029)
1.6.4 Latin America Brand Management Software Market Size (2018-2029)
1.6.5 Middle East & Africa Brand Management Software Market Size (2018-2029)
2 Brand Management Software Market by Type
2.1 Introduction
2.1.1 Cloud Based
2.1.2 On Premise
2.2 Global Brand Management Software Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Brand Management Software Historic Market Size by Type (2018-2023)
2.2.2 Global Brand Management Software Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Brand Management Software Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Brand Management Software Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Brand Management Software Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Brand Management Software Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Brand Management Software Revenue Breakdown by Type (2018-2029)
3 Brand Management Software Market Overview by Application
3.1 Introduction
3.1.1 Office
3.1.2 Commercial
3.1.3 Others
3.2 Global Brand Management Software Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Brand Management Software Historic Market Size by Application (2018-2023)
3.2.2 Global Brand Management Software Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Brand Management Software Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Brand Management Software Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Brand Management Software Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Brand Management Software Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Brand Management Software Revenue Breakdown by Application (2018-2029)
4 Brand Management Software Competition Analysis by Players
4.1 Global Brand Management Software Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Brand Management Software as of 2022)
4.3 Date of Key Players Enter into Brand Management Software Market
4.4 Global Top Players Brand Management Software Headquarters and Area Served
4.5 Key Players Brand Management Software Product Solution and Service
4.6 Competitive Status
4.6.1 Brand Management Software Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Brandworkz
5.1.1 Brandworkz Profile
5.1.2 Brandworkz Main Business
5.1.3 Brandworkz Brand Management Software Products, Services and Solutions
5.1.4 Brandworkz Brand Management Software Revenue (US$ Million) & (2018-2023)
5.1.5 Brandworkz Recent Developments
5.2 Bynder
5.2.1 Bynder Profile
5.2.2 Bynder Main Business
5.2.3 Bynder Brand Management Software Products, Services and Solutions
5.2.4 Bynder Brand Management Software Revenue (US$ Million) & (2018-2023)
5.2.5 Bynder Recent Developments
5.3 Hootsuite Media
5.3.1 Hootsuite Media Profile
5.3.2 Hootsuite Media Main Business
5.3.3 Hootsuite Media Brand Management Software Products, Services and Solutions
5.3.4 Hootsuite Media Brand Management Software Revenue (US$ Million) & (2018-2023)
5.3.5 MarcomCentral Recent Developments
5.4 MarcomCentral
5.4.1 MarcomCentral Profile
5.4.2 MarcomCentral Main Business
5.4.3 MarcomCentral Brand Management Software Products, Services and Solutions
5.4.4 MarcomCentral Brand Management Software Revenue (US$ Million) & (2018-2023)
5.4.5 MarcomCentral Recent Developments
5.5 Webdam
5.5.1 Webdam Profile
5.5.2 Webdam Main Business
5.5.3 Webdam Brand Management Software Products, Services and Solutions
5.5.4 Webdam Brand Management Software Revenue (US$ Million) & (2018-2023)
5.5.5 Webdam Recent Developments
5.6 BLUE Software
5.6.1 BLUE Software Profile
5.6.2 BLUE Software Main Business
5.6.3 BLUE Software Brand Management Software Products, Services and Solutions
5.6.4 BLUE Software Brand Management Software Revenue (US$ Million) & (2018-2023)
5.6.5 BLUE Software Recent Developments
5.7 Brandfolder Digital Asset Management
5.7.1 Brandfolder Digital Asset Management Profile
5.7.2 Brandfolder Digital Asset Management Main Business
5.7.3 Brandfolder Digital Asset Management Brand Management Software Products, Services and Solutions
5.7.4 Brandfolder Digital Asset Management Brand Management Software Revenue (US$ Million) & (2018-2023)
5.7.5 Brandfolder Digital Asset Management Recent Developments
5.8 Brandwatch
5.8.1 Brandwatch Profile
5.8.2 Brandwatch Main Business
5.8.3 Brandwatch Brand Management Software Products, Services and Solutions
5.8.4 Brandwatch Brand Management Software Revenue (US$ Million) & (2018-2023)
5.8.5 Brandwatch Recent Developments
5.9 MediaValet
5.9.1 MediaValet Profile
5.9.2 MediaValet Main Business
5.9.3 MediaValet Brand Management Software Products, Services and Solutions
5.9.4 MediaValet Brand Management Software Revenue (US$ Million) & (2018-2023)
5.9.5 MediaValet Recent Developments
5.10 Meltwater
5.10.1 Meltwater Profile
5.10.2 Meltwater Main Business
5.10.3 Meltwater Brand Management Software Products, Services and Solutions
5.10.4 Meltwater Brand Management Software Revenue (US$ Million) & (2018-2023)
5.10.5 Meltwater Recent Developments
6 North America
6.1 North America Brand Management Software Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Brand Management Software Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Brand Management Software Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Brand Management Software Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Brand Management Software Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Brand Management Software Market Dynamics
11.1 Brand Management Software Industry Trends
11.2 Brand Management Software Market Drivers
11.3 Brand Management Software Market Challenges
11.4 Brand Management Software Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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