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Global Liquid Foundation Market Research Report 2025
Synopsis
Foundation is a skin colored makeup applied to the face to create an even, uniform color to the complexion, to cover flaws and, sometimes, to change the natural skintone
The global Liquid Foundation market was valued at US$ 7267.5 million in 2023 and is anticipated to reach US$ 10200 million by 2030, witnessing a CAGR of 4.9% during the forecast period 2024-2030.
L'ORÉAL, KIKO, ESTEE LAUDER and LVMH are the top 4 of Liquid Foundation industry, with about 52% market shares.
This report aims to provide a comprehensive presentation of the global market for Liquid Foundation, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Liquid Foundation.
Report Scope
The Liquid Foundation market size, estimations, and forecasts are provided in terms of sales volume (M Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Liquid Foundation market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Liquid Foundation manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
L'ORÉAL
KIKO
ESTEE LAUDER
LVMH
REVLON
Christian Dior
Chanel
AMORE PACIFIC
SHISEIDO
P&G
Johnson&Johnson
Kao
POLA
Walgreens Boots Alliance
Laura Mercier
KOSÉ
AVON
Stylenanda
Elizabeth Arden
Burberry
Segment by Type
Sheer
Light
Medium
Full
Segment by Application
Under 20
20 to 30
30 to 40
Above 30
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
China Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Liquid Foundation manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Liquid Foundation in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
Foundation is a skin colored makeup applied to the face to create an even, uniform color to the complexion, to cover flaws and, sometimes, to change the natural skintone
The global Liquid Foundation market was valued at US$ 7267.5 million in 2023 and is anticipated to reach US$ 10200 million by 2030, witnessing a CAGR of 4.9% during the forecast period 2024-2030.
L'ORÉAL, KIKO, ESTEE LAUDER and LVMH are the top 4 of Liquid Foundation industry, with about 52% market shares.
This report aims to provide a comprehensive presentation of the global market for Liquid Foundation, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Liquid Foundation.
Report Scope
The Liquid Foundation market size, estimations, and forecasts are provided in terms of sales volume (M Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Liquid Foundation market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Liquid Foundation manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
L'ORÉAL
KIKO
ESTEE LAUDER
LVMH
REVLON
Christian Dior
Chanel
AMORE PACIFIC
SHISEIDO
P&G
Johnson&Johnson
Kao
POLA
Walgreens Boots Alliance
Laura Mercier
KOSÉ
AVON
Stylenanda
Elizabeth Arden
Burberry
Segment by Type
Sheer
Light
Medium
Full
Segment by Application
Under 20
20 to 30
30 to 40
Above 30
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
China Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Liquid Foundation manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Liquid Foundation in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
Index1 Liquid Foundation Market Overview
1.1 Product Overview and Scope of Liquid Foundation
1.2 Liquid Foundation Segment by Type
1.2.1 Global Liquid Foundation Market Value Comparison by Type (2024-2030)
1.2.2 Sheer
1.2.3 Light
1.2.4 Medium
1.2.5 Full
1.3 Liquid Foundation Segment by Application
1.3.1 Global Liquid Foundation Market Value by Application: (2024-2030)
1.3.2 Under 20
1.3.3 20 to 30
1.3.4 30 to 40
1.3.5 Above 30
1.4 Global Liquid Foundation Market Size Estimates and Forecasts
1.4.1 Global Liquid Foundation Revenue 2019-2030
1.4.2 Global Liquid Foundation Sales 2019-2030
1.4.3 Global Liquid Foundation Market Average Price (2019-2030)
1.5 Assumptions and Limitations
2 Liquid Foundation Market Competition by Manufacturers
2.1 Global Liquid Foundation Sales Market Share by Manufacturers (2019-2024)
2.2 Global Liquid Foundation Revenue Market Share by Manufacturers (2019-2024)
2.3 Global Liquid Foundation Average Price by Manufacturers (2019-2024)
2.4 Global Liquid Foundation Industry Ranking 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Liquid Foundation, Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Liquid Foundation, Product Type & Application
2.7 Liquid Foundation Market Competitive Situation and Trends
2.7.1 Liquid Foundation Market Concentration Rate
2.7.2 The Global Top 5 and Top 10 Largest Liquid Foundation Players Market Share by Revenue
2.7.3 Global Liquid Foundation Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
2.8 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Liquid Foundation Retrospective Market Scenario by Region
3.1 Global Liquid Foundation Market Size by Region: 2019 Versus 2023 Versus 2030
3.2 Global Liquid Foundation Global Liquid Foundation Sales by Region: 2019-2030
3.2.1 Global Liquid Foundation Sales by Region: 2019-2024
3.2.2 Global Liquid Foundation Sales by Region: 2025-2030
3.3 Global Liquid Foundation Global Liquid Foundation Revenue by Region: 2019-2030
3.3.1 Global Liquid Foundation Revenue by Region: 2019-2024
3.3.2 Global Liquid Foundation Revenue by Region: 2025-2030
3.4 North America Liquid Foundation Market Facts & Figures by Country
3.4.1 North America Liquid Foundation Market Size by Country: 2019 VS 2023 VS 2030
3.4.2 North America Liquid Foundation Sales by Country (2019-2030)
3.4.3 North America Liquid Foundation Revenue by Country (2019-2030)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Liquid Foundation Market Facts & Figures by Country
3.5.1 Europe Liquid Foundation Market Size by Country: 2019 VS 2023 VS 2030
3.5.2 Europe Liquid Foundation Sales by Country (2019-2030)
3.5.3 Europe Liquid Foundation Revenue by Country (2019-2030)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Liquid Foundation Market Facts & Figures by Country
3.6.1 Asia Pacific Liquid Foundation Market Size by Country: 2019 VS 2023 VS 2030
3.6.2 Asia Pacific Liquid Foundation Sales by Country (2019-2030)
3.6.3 Asia Pacific Liquid Foundation Revenue by Country (2019-2030)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 China Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.6.13 Philippines
3.7 Latin America Liquid Foundation Market Facts & Figures by Country
3.7.1 Latin America Liquid Foundation Market Size by Country: 2019 VS 2023 VS 2030
3.7.2 Latin America Liquid Foundation Sales by Country (2019-2030)
3.7.3 Latin America Liquid Foundation Revenue by Country (2019-2030)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Liquid Foundation Market Facts & Figures by Country
3.8.1 Middle East and Africa Liquid Foundation Market Size by Country: 2019 VS 2023 VS 2030
3.8.2 Middle East and Africa Liquid Foundation Sales by Country (2019-2030)
3.8.3 Middle East and Africa Liquid Foundation Revenue by Country (2019-2030)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 U.A.E
4 Segment by Type
4.1 Global Liquid Foundation Sales by Type (2019-2030)
4.1.1 Global Liquid Foundation Sales by Type (2019-2024)
4.1.2 Global Liquid Foundation Sales by Type (2025-2030)
4.1.3 Global Liquid Foundation Sales Market Share by Type (2019-2030)
4.2 Global Liquid Foundation Revenue by Type (2019-2030)
4.2.1 Global Liquid Foundation Revenue by Type (2019-2024)
4.2.2 Global Liquid Foundation Revenue by Type (2025-2030)
4.2.3 Global Liquid Foundation Revenue Market Share by Type (2019-2030)
4.3 Global Liquid Foundation Price by Type (2019-2030)
5 Segment by Application
5.1 Global Liquid Foundation Sales by Application (2019-2030)
5.1.1 Global Liquid Foundation Sales by Application (2019-2024)
5.1.2 Global Liquid Foundation Sales by Application (2025-2030)
5.1.3 Global Liquid Foundation Sales Market Share by Application (2019-2030)
5.2 Global Liquid Foundation Revenue by Application (2019-2030)
5.2.1 Global Liquid Foundation Revenue by Application (2019-2024)
5.2.2 Global Liquid Foundation Revenue by Application (2025-2030)
5.2.3 Global Liquid Foundation Revenue Market Share by Application (2019-2030)
5.3 Global Liquid Foundation Price by Application (2019-2030)
6 Key Companies Profiled
6.1 L'ORÉAL
6.1.1 L'ORÉAL Corporation Information
6.1.2 L'ORÉAL Description and Business Overview
6.1.3 L'ORÉAL Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.1.4 L'ORÉAL Liquid Foundation Product Portfolio
6.1.5 L'ORÉAL Recent Developments/Updates
6.2 KIKO
6.2.1 KIKO Corporation Information
6.2.2 KIKO Description and Business Overview
6.2.3 KIKO Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.2.4 KIKO Liquid Foundation Product Portfolio
6.2.5 KIKO Recent Developments/Updates
6.3 ESTEE LAUDER
6.3.1 ESTEE LAUDER Corporation Information
6.3.2 ESTEE LAUDER Description and Business Overview
6.3.3 ESTEE LAUDER Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.3.4 ESTEE LAUDER Liquid Foundation Product Portfolio
6.3.5 ESTEE LAUDER Recent Developments/Updates
6.4 LVMH
6.4.1 LVMH Corporation Information
6.4.2 LVMH Description and Business Overview
6.4.3 LVMH Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.4.4 LVMH Liquid Foundation Product Portfolio
6.4.5 LVMH Recent Developments/Updates
6.5 REVLON
6.5.1 REVLON Corporation Information
6.5.2 REVLON Description and Business Overview
6.5.3 REVLON Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.5.4 REVLON Liquid Foundation Product Portfolio
6.5.5 REVLON Recent Developments/Updates
6.6 Christian Dior
6.6.1 Christian Dior Corporation Information
6.6.2 Christian Dior Description and Business Overview
6.6.3 Christian Dior Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.6.4 Christian Dior Liquid Foundation Product Portfolio
6.6.5 Christian Dior Recent Developments/Updates
6.7 Chanel
6.6.1 Chanel Corporation Information
6.6.2 Chanel Description and Business Overview
6.6.3 Chanel Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.4.4 Chanel Liquid Foundation Product Portfolio
6.7.5 Chanel Recent Developments/Updates
6.8 AMORE PACIFIC
6.8.1 AMORE PACIFIC Corporation Information
6.8.2 AMORE PACIFIC Description and Business Overview
6.8.3 AMORE PACIFIC Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.8.4 AMORE PACIFIC Liquid Foundation Product Portfolio
6.8.5 AMORE PACIFIC Recent Developments/Updates
6.9 SHISEIDO
6.9.1 SHISEIDO Corporation Information
6.9.2 SHISEIDO Description and Business Overview
6.9.3 SHISEIDO Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.9.4 SHISEIDO Liquid Foundation Product Portfolio
6.9.5 SHISEIDO Recent Developments/Updates
6.10 P&G
6.10.1 P&G Corporation Information
6.10.2 P&G Description and Business Overview
6.10.3 P&G Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.10.4 P&G Liquid Foundation Product Portfolio
6.10.5 P&G Recent Developments/Updates
6.11 Johnson&Johnson
6.11.1 Johnson&Johnson Corporation Information
6.11.2 Johnson&Johnson Liquid Foundation Description and Business Overview
6.11.3 Johnson&Johnson Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.11.4 Johnson&Johnson Liquid Foundation Product Portfolio
6.11.5 Johnson&Johnson Recent Developments/Updates
6.12 Kao
6.12.1 Kao Corporation Information
6.12.2 Kao Liquid Foundation Description and Business Overview
6.12.3 Kao Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.12.4 Kao Liquid Foundation Product Portfolio
6.12.5 Kao Recent Developments/Updates
6.13 POLA
6.13.1 POLA Corporation Information
6.13.2 POLA Liquid Foundation Description and Business Overview
6.13.3 POLA Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.13.4 POLA Liquid Foundation Product Portfolio
6.13.5 POLA Recent Developments/Updates
6.14 Walgreens Boots Alliance
6.14.1 Walgreens Boots Alliance Corporation Information
6.14.2 Walgreens Boots Alliance Liquid Foundation Description and Business Overview
6.14.3 Walgreens Boots Alliance Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.14.4 Walgreens Boots Alliance Liquid Foundation Product Portfolio
6.14.5 Walgreens Boots Alliance Recent Developments/Updates
6.15 Laura Mercier
6.15.1 Laura Mercier Corporation Information
6.15.2 Laura Mercier Liquid Foundation Description and Business Overview
6.15.3 Laura Mercier Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.15.4 Laura Mercier Liquid Foundation Product Portfolio
6.15.5 Laura Mercier Recent Developments/Updates
6.16 KOSÉ
6.16.1 KOSÉ Corporation Information
6.16.2 KOSÉ Liquid Foundation Description and Business Overview
6.16.3 KOSÉ Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.16.4 KOSÉ Liquid Foundation Product Portfolio
6.16.5 KOSÉ Recent Developments/Updates
6.17 AVON
6.17.1 AVON Corporation Information
6.17.2 AVON Liquid Foundation Description and Business Overview
6.17.3 AVON Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.17.4 AVON Liquid Foundation Product Portfolio
6.17.5 AVON Recent Developments/Updates
6.18 Stylenanda
6.18.1 Stylenanda Corporation Information
6.18.2 Stylenanda Liquid Foundation Description and Business Overview
6.18.3 Stylenanda Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.18.4 Stylenanda Liquid Foundation Product Portfolio
6.18.5 Stylenanda Recent Developments/Updates
6.19 Elizabeth Arden
6.19.1 Elizabeth Arden Corporation Information
6.19.2 Elizabeth Arden Liquid Foundation Description and Business Overview
6.19.3 Elizabeth Arden Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.19.4 Elizabeth Arden Liquid Foundation Product Portfolio
6.19.5 Elizabeth Arden Recent Developments/Updates
6.20 Burberry
6.20.1 Burberry Corporation Information
6.20.2 Burberry Liquid Foundation Description and Business Overview
6.20.3 Burberry Liquid Foundation Sales, Revenue and Gross Margin (2019-2024)
6.20.4 Burberry Liquid Foundation Product Portfolio
6.20.5 Burberry Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Liquid Foundation Industry Chain Analysis
7.2 Liquid Foundation Key Raw Materials
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Liquid Foundation Production Mode & Process
7.4 Liquid Foundation Sales and Marketing
7.4.1 Liquid Foundation Sales Channels
7.4.2 Liquid Foundation Distributors
7.5 Liquid Foundation Customers
8 Liquid Foundation Market Dynamics
8.1 Liquid Foundation Industry Trends
8.2 Liquid Foundation Market Drivers
8.3 Liquid Foundation Market Challenges
8.4 Liquid Foundation Market Restraints
9 Research Finding and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
Published By : QY Research
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