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Global Out-of-home (Ooh) Market Research Report 2025

Global Out-of-home (Ooh) Market Research Report 2025

Publishing Date : Mar, 2025

License Type :
 

Report Code : 1556141

No of Pages : 97

Synopsis
Out-of-home advertising (OOH) is any visual advertising media found outside of the home.
The global Out-of-home (Ooh) market was valued at US$ 6790 million in 2023 and is anticipated to reach US$ 9487.5 million by 2030, witnessing a CAGR of 5.4% during the forecast period 2024-2030.
North American market for Out-of-home (Ooh) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Out-of-home (Ooh) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global manufacturers of Out-of-home (Ooh) include JCDecaux (France), Clear Channel Outdoor Holdings, Inc. (US), Lamar Advertising Company (US), OUTFRONT Media (US), Daktronics (US), Prismview LLC (US), NEC Display Solutions, Ltd. (Japan), OOh!media Ltd. (Australia) and Broadsign International LLC. (Canada), etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Out-of-home (Ooh), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Out-of-home (Ooh).
Report Scope
The Out-of-home (Ooh) market size, estimations, and forecasts are provided in terms of sales volume (K Sqm) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Out-of-home (Ooh) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Out-of-home (Ooh) manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
JCDecaux (France)
Clear Channel Outdoor Holdings, Inc. (US)
Lamar Advertising Company (US)
OUTFRONT Media (US)
Daktronics (US)
Prismview LLC (US)
NEC Display Solutions, Ltd. (Japan)
OOh!media Ltd. (Australia)
Broadsign International LLC. (Canada)
Stroer SE & Co. KGaA (Germany)
Mvix, Inc. (US)
Christie Digital Systems USA, Inc. (US)
Ayuda Media Systems (US)
Deepsky Corporation Ltd. (Hong Kong)
Aoto Electronics Co., Ltd (China)
Segment by Type
Traditional OOH (Billboards)
DOOH
Segment by Application
BFSI
Hotels
Streets
Public Places
Corporation
Others
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
China Taiwan
Indonesia
Thailand
Malaysia
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Out-of-home (Ooh) manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Out-of-home (Ooh) in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
Index
1 Out-of-home (Ooh) Market Overview
1.1 Product Overview and Scope of Out-of-home (Ooh)
1.2 Out-of-home (Ooh) Segment by Type
1.2.1 Global Out-of-home (Ooh) Market Value Comparison by Type (2024-2030)
1.2.2 Traditional OOH (Billboards)
1.2.3 DOOH
1.3 Out-of-home (Ooh) Segment by Application
1.3.1 Global Out-of-home (Ooh) Market Value by Application: (2024-2030)
1.3.2 BFSI
1.3.3 Hotels
1.3.4 Streets
1.3.5 Public Places
1.3.6 Corporation
1.3.7 Others
1.4 Global Out-of-home (Ooh) Market Size Estimates and Forecasts
1.4.1 Global Out-of-home (Ooh) Revenue 2019-2030
1.4.2 Global Out-of-home (Ooh) Sales 2019-2030
1.4.3 Global Out-of-home (Ooh) Market Average Price (2019-2030)
1.5 Assumptions and Limitations
2 Out-of-home (Ooh) Market Competition by Manufacturers
2.1 Global Out-of-home (Ooh) Sales Market Share by Manufacturers (2019-2024)
2.2 Global Out-of-home (Ooh) Revenue Market Share by Manufacturers (2019-2024)
2.3 Global Out-of-home (Ooh) Average Price by Manufacturers (2019-2024)
2.4 Global Out-of-home (Ooh) Industry Ranking 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Out-of-home (Ooh), Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Out-of-home (Ooh), Product Type & Application
2.7 Out-of-home (Ooh) Market Competitive Situation and Trends
2.7.1 Out-of-home (Ooh) Market Concentration Rate
2.7.2 The Global Top 5 and Top 10 Largest Out-of-home (Ooh) Players Market Share by Revenue
2.7.3 Global Out-of-home (Ooh) Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
2.8 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Out-of-home (Ooh) Retrospective Market Scenario by Region
3.1 Global Out-of-home (Ooh) Market Size by Region: 2019 Versus 2023 Versus 2030
3.2 Global Out-of-home (Ooh) Global Out-of-home (Ooh) Sales by Region: 2019-2030
3.2.1 Global Out-of-home (Ooh) Sales by Region: 2019-2024
3.2.2 Global Out-of-home (Ooh) Sales by Region: 2025-2030
3.3 Global Out-of-home (Ooh) Global Out-of-home (Ooh) Revenue by Region: 2019-2030
3.3.1 Global Out-of-home (Ooh) Revenue by Region: 2019-2024
3.3.2 Global Out-of-home (Ooh) Revenue by Region: 2025-2030
3.4 North America Out-of-home (Ooh) Market Facts & Figures by Country
3.4.1 North America Out-of-home (Ooh) Market Size by Country: 2019 VS 2023 VS 2030
3.4.2 North America Out-of-home (Ooh) Sales by Country (2019-2030)
3.4.3 North America Out-of-home (Ooh) Revenue by Country (2019-2030)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Out-of-home (Ooh) Market Facts & Figures by Country
3.5.1 Europe Out-of-home (Ooh) Market Size by Country: 2019 VS 2023 VS 2030
3.5.2 Europe Out-of-home (Ooh) Sales by Country (2019-2030)
3.5.3 Europe Out-of-home (Ooh) Revenue by Country (2019-2030)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Out-of-home (Ooh) Market Facts & Figures by Country
3.6.1 Asia Pacific Out-of-home (Ooh) Market Size by Country: 2019 VS 2023 VS 2030
3.6.2 Asia Pacific Out-of-home (Ooh) Sales by Country (2019-2030)
3.6.3 Asia Pacific Out-of-home (Ooh) Revenue by Country (2019-2030)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 China Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.7 Latin America Out-of-home (Ooh) Market Facts & Figures by Country
3.7.1 Latin America Out-of-home (Ooh) Market Size by Country: 2019 VS 2023 VS 2030
3.7.2 Latin America Out-of-home (Ooh) Sales by Country (2019-2030)
3.7.3 Latin America Out-of-home (Ooh) Revenue by Country (2019-2030)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Out-of-home (Ooh) Market Facts & Figures by Country
3.8.1 Middle East and Africa Out-of-home (Ooh) Market Size by Country: 2019 VS 2023 VS 2030
3.8.2 Middle East and Africa Out-of-home (Ooh) Sales by Country (2019-2030)
3.8.3 Middle East and Africa Out-of-home (Ooh) Revenue by Country (2019-2030)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 UAE
4 Segment by Type
4.1 Global Out-of-home (Ooh) Sales by Type (2019-2030)
4.1.1 Global Out-of-home (Ooh) Sales by Type (2019-2024)
4.1.2 Global Out-of-home (Ooh) Sales by Type (2025-2030)
4.1.3 Global Out-of-home (Ooh) Sales Market Share by Type (2019-2030)
4.2 Global Out-of-home (Ooh) Revenue by Type (2019-2030)
4.2.1 Global Out-of-home (Ooh) Revenue by Type (2019-2024)
4.2.2 Global Out-of-home (Ooh) Revenue by Type (2025-2030)
4.2.3 Global Out-of-home (Ooh) Revenue Market Share by Type (2019-2030)
4.3 Global Out-of-home (Ooh) Price by Type (2019-2030)
5 Segment by Application
5.1 Global Out-of-home (Ooh) Sales by Application (2019-2030)
5.1.1 Global Out-of-home (Ooh) Sales by Application (2019-2024)
5.1.2 Global Out-of-home (Ooh) Sales by Application (2025-2030)
5.1.3 Global Out-of-home (Ooh) Sales Market Share by Application (2019-2030)
5.2 Global Out-of-home (Ooh) Revenue by Application (2019-2030)
5.2.1 Global Out-of-home (Ooh) Revenue by Application (2019-2024)
5.2.2 Global Out-of-home (Ooh) Revenue by Application (2025-2030)
5.2.3 Global Out-of-home (Ooh) Revenue Market Share by Application (2019-2030)
5.3 Global Out-of-home (Ooh) Price by Application (2019-2030)
6 Key Companies Profiled
6.1 JCDecaux (France)
6.1.1 JCDecaux (France) Corporation Information
6.1.2 JCDecaux (France) Description and Business Overview
6.1.3 JCDecaux (France) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.1.4 JCDecaux (France) Out-of-home (Ooh) Product Portfolio
6.1.5 JCDecaux (France) Recent Developments/Updates
6.2 Clear Channel Outdoor Holdings, Inc. (US)
6.2.1 Clear Channel Outdoor Holdings, Inc. (US) Corporation Information
6.2.2 Clear Channel Outdoor Holdings, Inc. (US) Description and Business Overview
6.2.3 Clear Channel Outdoor Holdings, Inc. (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.2.4 Clear Channel Outdoor Holdings, Inc. (US) Out-of-home (Ooh) Product Portfolio
6.2.5 Clear Channel Outdoor Holdings, Inc. (US) Recent Developments/Updates
6.3 Lamar Advertising Company (US)
6.3.1 Lamar Advertising Company (US) Corporation Information
6.3.2 Lamar Advertising Company (US) Description and Business Overview
6.3.3 Lamar Advertising Company (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.3.4 Lamar Advertising Company (US) Out-of-home (Ooh) Product Portfolio
6.3.5 Lamar Advertising Company (US) Recent Developments/Updates
6.4 OUTFRONT Media (US)
6.4.1 OUTFRONT Media (US) Corporation Information
6.4.2 OUTFRONT Media (US) Description and Business Overview
6.4.3 OUTFRONT Media (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.4.4 OUTFRONT Media (US) Out-of-home (Ooh) Product Portfolio
6.4.5 OUTFRONT Media (US) Recent Developments/Updates
6.5 Daktronics (US)
6.5.1 Daktronics (US) Corporation Information
6.5.2 Daktronics (US) Description and Business Overview
6.5.3 Daktronics (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.5.4 Daktronics (US) Out-of-home (Ooh) Product Portfolio
6.5.5 Daktronics (US) Recent Developments/Updates
6.6 Prismview LLC (US)
6.6.1 Prismview LLC (US) Corporation Information
6.6.2 Prismview LLC (US) Description and Business Overview
6.6.3 Prismview LLC (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.6.4 Prismview LLC (US) Out-of-home (Ooh) Product Portfolio
6.6.5 Prismview LLC (US) Recent Developments/Updates
6.7 NEC Display Solutions, Ltd. (Japan)
6.6.1 NEC Display Solutions, Ltd. (Japan) Corporation Information
6.6.2 NEC Display Solutions, Ltd. (Japan) Description and Business Overview
6.6.3 NEC Display Solutions, Ltd. (Japan) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.4.4 NEC Display Solutions, Ltd. (Japan) Out-of-home (Ooh) Product Portfolio
6.7.5 NEC Display Solutions, Ltd. (Japan) Recent Developments/Updates
6.8 OOh!media Ltd. (Australia)
6.8.1 OOh!media Ltd. (Australia) Corporation Information
6.8.2 OOh!media Ltd. (Australia) Description and Business Overview
6.8.3 OOh!media Ltd. (Australia) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.8.4 OOh!media Ltd. (Australia) Out-of-home (Ooh) Product Portfolio
6.8.5 OOh!media Ltd. (Australia) Recent Developments/Updates
6.9 Broadsign International LLC. (Canada)
6.9.1 Broadsign International LLC. (Canada) Corporation Information
6.9.2 Broadsign International LLC. (Canada) Description and Business Overview
6.9.3 Broadsign International LLC. (Canada) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.9.4 Broadsign International LLC. (Canada) Out-of-home (Ooh) Product Portfolio
6.9.5 Broadsign International LLC. (Canada) Recent Developments/Updates
6.10 Stroer SE & Co. KGaA (Germany)
6.10.1 Stroer SE & Co. KGaA (Germany) Corporation Information
6.10.2 Stroer SE & Co. KGaA (Germany) Description and Business Overview
6.10.3 Stroer SE & Co. KGaA (Germany) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.10.4 Stroer SE & Co. KGaA (Germany) Out-of-home (Ooh) Product Portfolio
6.10.5 Stroer SE & Co. KGaA (Germany) Recent Developments/Updates
6.11 Mvix, Inc. (US)
6.11.1 Mvix, Inc. (US) Corporation Information
6.11.2 Mvix, Inc. (US) Out-of-home (Ooh) Description and Business Overview
6.11.3 Mvix, Inc. (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.11.4 Mvix, Inc. (US) Out-of-home (Ooh) Product Portfolio
6.11.5 Mvix, Inc. (US) Recent Developments/Updates
6.12 Christie Digital Systems USA, Inc. (US)
6.12.1 Christie Digital Systems USA, Inc. (US) Corporation Information
6.12.2 Christie Digital Systems USA, Inc. (US) Out-of-home (Ooh) Description and Business Overview
6.12.3 Christie Digital Systems USA, Inc. (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.12.4 Christie Digital Systems USA, Inc. (US) Out-of-home (Ooh) Product Portfolio
6.12.5 Christie Digital Systems USA, Inc. (US) Recent Developments/Updates
6.13 Ayuda Media Systems (US)
6.13.1 Ayuda Media Systems (US) Corporation Information
6.13.2 Ayuda Media Systems (US) Out-of-home (Ooh) Description and Business Overview
6.13.3 Ayuda Media Systems (US) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.13.4 Ayuda Media Systems (US) Out-of-home (Ooh) Product Portfolio
6.13.5 Ayuda Media Systems (US) Recent Developments/Updates
6.14 Deepsky Corporation Ltd. (Hong Kong)
6.14.1 Deepsky Corporation Ltd. (Hong Kong) Corporation Information
6.14.2 Deepsky Corporation Ltd. (Hong Kong) Out-of-home (Ooh) Description and Business Overview
6.14.3 Deepsky Corporation Ltd. (Hong Kong) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.14.4 Deepsky Corporation Ltd. (Hong Kong) Out-of-home (Ooh) Product Portfolio
6.14.5 Deepsky Corporation Ltd. (Hong Kong) Recent Developments/Updates
6.15 Aoto Electronics Co., Ltd (China)
6.15.1 Aoto Electronics Co., Ltd (China) Corporation Information
6.15.2 Aoto Electronics Co., Ltd (China) Out-of-home (Ooh) Description and Business Overview
6.15.3 Aoto Electronics Co., Ltd (China) Out-of-home (Ooh) Sales, Revenue and Gross Margin (2019-2024)
6.15.4 Aoto Electronics Co., Ltd (China) Out-of-home (Ooh) Product Portfolio
6.15.5 Aoto Electronics Co., Ltd (China) Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Out-of-home (Ooh) Industry Chain Analysis
7.2 Out-of-home (Ooh) Key Raw Materials
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Out-of-home (Ooh) Production Mode & Process
7.4 Out-of-home (Ooh) Sales and Marketing
7.4.1 Out-of-home (Ooh) Sales Channels
7.4.2 Out-of-home (Ooh) Distributors
7.5 Out-of-home (Ooh) Customers
8 Out-of-home (Ooh) Market Dynamics
8.1 Out-of-home (Ooh) Industry Trends
8.2 Out-of-home (Ooh) Market Drivers
8.3 Out-of-home (Ooh) Market Challenges
8.4 Out-of-home (Ooh) Market Restraints
9 Research Finding and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer

Published By : QY Research

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