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Global Real-time Bidding Market Research Report 2022

Global Real-time Bidding Market Research Report 2022

Publishing Date : Jul, 2022

License Type :
 

Report Code : 1718306

No of Pages : 104

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Synopsis

Market Analysis and Insights: Global Real-time Bidding Market
Real time bidding (RTB) is a server-to-server buying process that allows inventory (ad space on websites) to be bought and sold on a per-impression basis. It happens instantaneous through an auction that determines who gets to buy a specific impression.

The global Real-time Bidding market size is projected to reach US$ 23290 million by 2028, from US$ 9528.5 million in 2021, at a CAGR of 13.2% during 2022-2028.
Fully considering the economic change by this health crisis, Open Auction accounting for % of the Real-time Bidding global market in 2021, is projected to value US$ million by 2028, growing at a revised % CAGR from 2022 to 2028. While Media and Entertainment segment is altered to an % CAGR throughout this forecast period.
China Real-time Bidding market size is valued at US$ million in 2021, while the North America and Europe Real-time Bidding are US$ million and US$ million, severally. The proportion of the North America is % in 2021, while China and Europe are % and respectively, and it is predicted that China proportion will reach % in 2028, trailing a CAGR of % through the analysis period 2022-2028. Japan, South Korea, and Southeast Asia are noteworthy markets in Asia, with CAGR %, %, and % respectively for the next 6-year period. As for the Europe Real-time Bidding landscape, Germany is projected to reach US$ million by 2028 trailing a CAGR of % over the forecast period 2022-2028.

With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Real-time Bidding market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Real-time Bidding market in terms of revenue.
Overall, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Real-time Bidding market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Real-time Bidding market.

Global Real-time Bidding Scope and Market Size
Real-time Bidding market is segmented by players, region (country), by Type and by Application. Players, stakeholders, and other participants in the global Real-time Bidding market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application for the period 2017-2028.

Segment by Type

  • Open Auction
  • Invited Auction

Segment by Application

  • Media and Entertainment
  • Games
  • Retail and eCommerce
  • Travel and Luxury
  • Mobile Apps
  • Others

By Region

  • North America (United States, Canada)
  • Europe (Germany, France, U.K., Italy, Russia) 
  • Asia-Pacific (China, Japan, South Korea, India, Australia, China Taiwan, Indonesia, Thailand, Malaysia)
  • Latin America (Mexico, Brazil, Argentina, Colombia)

By Company

  • Google (US)
  • WPP (UK)
  • Adobe (US)
  • Criteo (France)
  • Facebook (US)
  • Smaato (US)
  • Yandex (Russia)
  • PubMatic (US)
  • Salesforce (US)
  • Rubicon Project (US)
  • MediaMath (US)
  • MoPub (US)
  • AppNexus (US)
  • Platform One (Japan)
  • Verizon Media (US)
Index

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Real-time Bidding Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
1.2.2 Open Auction
1.2.3 Invited Auction
1.3 Market by Application
1.3.1 Global Real-time Bidding Market Share by Application: 2017 VS 2021 VS 2028
1.3.2 Media and Entertainment
1.3.3 Games
1.3.4 Retail and eCommerce
1.3.5 Travel and Luxury
1.3.6 Mobile Apps
1.3.7 Others
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Real-time Bidding Market Perspective (2017-2028)
2.2 Real-time Bidding Growth Trends by Region
2.2.1 Real-time Bidding Market Size by Region: 2017 VS 2021 VS 2028
2.2.2 Real-time Bidding Historic Market Size by Region (2017-2022)
2.2.3 Real-time Bidding Forecasted Market Size by Region (2023-2028)
2.3 Real-time Bidding Market Dynamics
2.3.1 Real-time Bidding Industry Trends
2.3.2 Real-time Bidding Market Drivers
2.3.3 Real-time Bidding Market Challenges
2.3.4 Real-time Bidding Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Real-time Bidding Players by Revenue
3.1.1 Global Top Real-time Bidding Players by Revenue (2017-2022)
3.1.2 Global Real-time Bidding Revenue Market Share by Players (2017-2022)
3.2 Global Real-time Bidding Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Real-time Bidding Revenue
3.4 Global Real-time Bidding Market Concentration Ratio
3.4.1 Global Real-time Bidding Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Real-time Bidding Revenue in 2021
3.5 Real-time Bidding Key Players Head office and Area Served
3.6 Key Players Real-time Bidding Product Solution and Service
3.7 Date of Enter into Real-time Bidding Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Real-time Bidding Breakdown Data by Type
4.1 Global Real-time Bidding Historic Market Size by Type (2017-2022)
4.2 Global Real-time Bidding Forecasted Market Size by Type (2023-2028)
5 Real-time Bidding Breakdown Data by Application
5.1 Global Real-time Bidding Historic Market Size by Application (2017-2022)
5.2 Global Real-time Bidding Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Real-time Bidding Market Size (2017-2028)
6.2 North America Real-time Bidding Market Size by Country (2017-2022)
6.3 North America Real-time Bidding Market Size by Country (2023-2028)
6.4 United States
6.5 Canada
7 Europe
7.1 Europe Real-time Bidding Market Size (2017-2028)
7.2 Europe Real-time Bidding Market Size by Country (2017-2022)
7.3 Europe Real-time Bidding Market Size by Country (2023-2028)
7.4 Germany
7.5 France
7.6 U.K.
7.7 Italy
7.8 Russia
7.9 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Real-time Bidding Market Size (2017-2028)
8.2 Asia-Pacific Real-time Bidding Market Size by Country (2017-2022)
8.3 Asia-Pacific Real-time Bidding Market Size by Country (2023-2028)
8.4 China
8.5 Japan
8.6 South Korea
8.7 Southeast Asia
8.8 India
8.9 Australia
9 Latin America
9.1 Latin America Real-time Bidding Market Size (2017-2028)
9.2 Latin America Real-time Bidding Market Size by Country (2017-2022)
9.3 Latin America Real-time Bidding Market Size by Country (2023-2028)
9.4 Mexico
9.5 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Real-time Bidding Market Size (2017-2028)
10.2 Middle East & Africa Real-time Bidding Market Size by Country (2017-2022)
10.3 Middle East & Africa Real-time Bidding Market Size by Country (2023-2028)
10.4 Turkey
10.5 Saudi Arabia
10.6 UAE
11 Key Players Profiles
11.1 Google (US)
11.1.1 Google (US) Company Detail
11.1.2 Google (US) Business Overview
11.1.3 Google (US) Real-time Bidding Introduction
11.1.4 Google (US) Revenue in Real-time Bidding Business (2017-2022)
11.1.5 Google (US) Recent Development
11.2 WPP (UK)
11.2.1 WPP (UK) Company Detail
11.2.2 WPP (UK) Business Overview
11.2.3 WPP (UK) Real-time Bidding Introduction
11.2.4 WPP (UK) Revenue in Real-time Bidding Business (2017-2022)
11.2.5 WPP (UK) Recent Development
11.3 Adobe (US)
11.3.1 Adobe (US) Company Detail
11.3.2 Adobe (US) Business Overview
11.3.3 Adobe (US) Real-time Bidding Introduction
11.3.4 Adobe (US) Revenue in Real-time Bidding Business (2017-2022)
11.3.5 Adobe (US) Recent Development
11.4 Criteo (France)
11.4.1 Criteo (France) Company Detail
11.4.2 Criteo (France) Business Overview
11.4.3 Criteo (France) Real-time Bidding Introduction
11.4.4 Criteo (France) Revenue in Real-time Bidding Business (2017-2022)
11.4.5 Criteo (France) Recent Development
11.5 Facebook (US)
11.5.1 Facebook (US) Company Detail
11.5.2 Facebook (US) Business Overview
11.5.3 Facebook (US) Real-time Bidding Introduction
11.5.4 Facebook (US) Revenue in Real-time Bidding Business (2017-2022)
11.5.5 Facebook (US) Recent Development
11.6 Smaato (US)
11.6.1 Smaato (US) Company Detail
11.6.2 Smaato (US) Business Overview
11.6.3 Smaato (US) Real-time Bidding Introduction
11.6.4 Smaato (US) Revenue in Real-time Bidding Business (2017-2022)
11.6.5 Smaato (US) Recent Development
11.7 Yandex (Russia)
11.7.1 Yandex (Russia) Company Detail
11.7.2 Yandex (Russia) Business Overview
11.7.3 Yandex (Russia) Real-time Bidding Introduction
11.7.4 Yandex (Russia) Revenue in Real-time Bidding Business (2017-2022)
11.7.5 Yandex (Russia) Recent Development
11.8 PubMatic (US)
11.8.1 PubMatic (US) Company Detail
11.8.2 PubMatic (US) Business Overview
11.8.3 PubMatic (US) Real-time Bidding Introduction
11.8.4 PubMatic (US) Revenue in Real-time Bidding Business (2017-2022)
11.8.5 PubMatic (US) Recent Development
11.9 Salesforce (US)
11.9.1 Salesforce (US) Company Detail
11.9.2 Salesforce (US) Business Overview
11.9.3 Salesforce (US) Real-time Bidding Introduction
11.9.4 Salesforce (US) Revenue in Real-time Bidding Business (2017-2022)
11.9.5 Salesforce (US) Recent Development
11.10 Rubicon Project (US)
11.10.1 Rubicon Project (US) Company Detail
11.10.2 Rubicon Project (US) Business Overview
11.10.3 Rubicon Project (US) Real-time Bidding Introduction
11.10.4 Rubicon Project (US) Revenue in Real-time Bidding Business (2017-2022)
11.10.5 Rubicon Project (US) Recent Development
11.11 MediaMath (US)
11.11.1 MediaMath (US) Company Detail
11.11.2 MediaMath (US) Business Overview
11.11.3 MediaMath (US) Real-time Bidding Introduction
11.11.4 MediaMath (US) Revenue in Real-time Bidding Business (2017-2022)
11.11.5 MediaMath (US) Recent Development
11.12 MoPub (US)
11.12.1 MoPub (US) Company Detail
11.12.2 MoPub (US) Business Overview
11.12.3 MoPub (US) Real-time Bidding Introduction
11.12.4 MoPub (US) Revenue in Real-time Bidding Business (2017-2022)
11.12.5 MoPub (US) Recent Development
11.13 AppNexus (US)
11.13.1 AppNexus (US) Company Detail
11.13.2 AppNexus (US) Business Overview
11.13.3 AppNexus (US) Real-time Bidding Introduction
11.13.4 AppNexus (US) Revenue in Real-time Bidding Business (2017-2022)
11.13.5 AppNexus (US) Recent Development
11.14 Platform One (Japan)
11.14.1 Platform One (Japan) Company Detail
11.14.2 Platform One (Japan) Business Overview
11.14.3 Platform One (Japan) Real-time Bidding Introduction
11.14.4 Platform One (Japan) Revenue in Real-time Bidding Business (2017-2022)
11.14.5 Platform One (Japan) Recent Development
11.15 Verizon Media (US)
11.15.1 Verizon Media (US) Company Detail
11.15.2 Verizon Media (US) Business Overview
11.15.3 Verizon Media (US) Real-time Bidding Introduction
11.15.4 Verizon Media (US) Revenue in Real-time Bidding Business (2017-2022)
11.15.5 Verizon Media (US) Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

List of Tables

List of Tables
Table 1. Global Real-time Bidding Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028
Table 2. Key Players of Open Auction
Table 3. Key Players of Invited Auction
Table 4. Global Real-time Bidding Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
Table 5. Global Real-time Bidding Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
Table 6. Global Real-time Bidding Market Size by Region (2017-2022) & (US$ Million)
Table 7. Global Real-time Bidding Market Share by Region (2017-2022)
Table 8. Global Real-time Bidding Forecasted Market Size by Region (2023-2028) & (US$ Million)
Table 9. Global Real-time Bidding Market Share by Region (2023-2028)
Table 10. Real-time Bidding Market Trends
Table 11. Real-time Bidding Market Drivers
Table 12. Real-time Bidding Market Challenges
Table 13. Real-time Bidding Market Restraints
Table 14. Global Real-time Bidding Revenue by Players (2017-2022) & (US$ Million)
Table 15. Global Real-time Bidding Market Share by Players (2017-2022)
Table 16. Global Top Real-time Bidding Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Real-time Bidding as of 2021)
Table 17. Ranking of Global Top Real-time Bidding Companies by Revenue (US$ Million) in 2021
Table 18. Global 5 Largest Players Market Share by Real-time Bidding Revenue (CR5 and HHI) & (2017-2022)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players Real-time Bidding Product Solution and Service
Table 21. Date of Enter into Real-time Bidding Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Real-time Bidding Market Size by Type (2017-2022) & (US$ Million)
Table 24. Global Real-time Bidding Revenue Market Share by Type (2017-2022)
Table 25. Global Real-time Bidding Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 26. Global Real-time Bidding Revenue Market Share by Type (2023-2028)
Table 27. Global Real-time Bidding Market Size by Application (2017-2022) & (US$ Million)
Table 28. Global Real-time Bidding Revenue Market Share by Application (2017-2022)
Table 29. Global Real-time Bidding Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 30. Global Real-time Bidding Revenue Market Share by Application (2023-2028)
Table 31. North America Real-time Bidding Market Size by Country (2017-2022) & (US$ Million)
Table 32. North America Real-time Bidding Market Size by Country (2023-2028) & (US$ Million)
Table 33. Europe Real-time Bidding Market Size by Country (2017-2022) & (US$ Million)
Table 34. Europe Real-time Bidding Market Size by Country (2023-2028) & (US$ Million)
Table 35. Asia-Pacific Real-time Bidding Market Size by Region (2017-2022) & (US$ Million)
Table 36. Asia-Pacific Real-time Bidding Market Size by Region (2023-2028) & (US$ Million)
Table 37. Latin America Real-time Bidding Market Size by Country (2017-2022) & (US$ Million)
Table 38. Latin America Real-time Bidding Market Size by Country (2023-2028) & (US$ Million)
Table 39. Middle East & Africa Real-time Bidding Market Size by Country (2017-2022) & (US$ Million)
Table 40. Middle East & Africa Real-time Bidding Market Size by Country (2023-2028) & (US$ Million)
Table 41. Google (US) Company Detail
Table 42. Google (US) Business Overview
Table 43. Google (US) Real-time Bidding Product
Table 44. Google (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 45. Google (US) Recent Development
Table 46. WPP (UK) Company Detail
Table 47. WPP (UK) Business Overview
Table 48. WPP (UK) Real-time Bidding Product
Table 49. WPP (UK) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 50. WPP (UK) Recent Development
Table 51. Adobe (US) Company Detail
Table 52. Adobe (US) Business Overview
Table 53. Adobe (US) Real-time Bidding Product
Table 54. Adobe (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 55. Adobe (US) Recent Development
Table 56. Criteo (France) Company Detail
Table 57. Criteo (France) Business Overview
Table 58. Criteo (France) Real-time Bidding Product
Table 59. Criteo (France) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 60. Criteo (France) Recent Development
Table 61. Facebook (US) Company Detail
Table 62. Facebook (US) Business Overview
Table 63. Facebook (US) Real-time Bidding Product
Table 64. Facebook (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 65. Facebook (US) Recent Development
Table 66. Smaato (US) Company Detail
Table 67. Smaato (US) Business Overview
Table 68. Smaato (US) Real-time Bidding Product
Table 69. Smaato (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 70. Smaato (US) Recent Development
Table 71. Yandex (Russia) Company Detail
Table 72. Yandex (Russia) Business Overview
Table 73. Yandex (Russia) Real-time Bidding Product
Table 74. Yandex (Russia) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 75. Yandex (Russia) Recent Development
Table 76. PubMatic (US) Company Detail
Table 77. PubMatic (US) Business Overview
Table 78. PubMatic (US) Real-time Bidding Product
Table 79. PubMatic (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 80. PubMatic (US) Recent Development
Table 81. Salesforce (US) Company Detail
Table 82. Salesforce (US) Business Overview
Table 83. Salesforce (US) Real-time Bidding Product
Table 84. Salesforce (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 85. Salesforce (US) Recent Development
Table 86. Rubicon Project (US) Company Detail
Table 87. Rubicon Project (US) Business Overview
Table 88. Rubicon Project (US) Real-time Bidding Product
Table 89. Rubicon Project (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 90. Rubicon Project (US) Recent Development
Table 91. MediaMath (US) Company Detail
Table 92. MediaMath (US) Business Overview
Table 93. MediaMath (US) Real-time BiddingProduct
Table 94. MediaMath (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 95. MediaMath (US) Recent Development
Table 96. MoPub (US) Company Detail
Table 97. MoPub (US) Business Overview
Table 98. MoPub (US) Real-time BiddingProduct
Table 99. MoPub (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 100. MoPub (US) Recent Development
Table 101. AppNexus (US) Company Detail
Table 102. AppNexus (US) Business Overview
Table 103. AppNexus (US) Real-time BiddingProduct
Table 104. AppNexus (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 105. AppNexus (US) Recent Development
Table 106. Platform One (Japan) Company Detail
Table 107. Platform One (Japan) Business Overview
Table 108. Platform One (Japan) Real-time BiddingProduct
Table 109. Platform One (Japan) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 110. Platform One (Japan) Recent Development
Table 111. Verizon Media (US) Company Detail
Table 112. Verizon Media (US) Business Overview
Table 113. Verizon Media (US) Real-time BiddingProduct
Table 114. Verizon Media (US) Revenue in Real-time Bidding Business (2017-2022) & (US$ Million)
Table 115. Verizon Media (US) Recent Development
Table 116. Research Programs/Design for This Report
Table 117. Key Data Information from Secondary Sources
Table 118. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Real-time Bidding Market Share by Type: 2021 VS 2028
Figure 2. Open Auction Features
Figure 3. Invited Auction Features
Figure 4. Global Real-time Bidding Market Share by Application in 2021 & 2028
Figure 5. Media and Entertainment Case Studies
Figure 6. Games Case Studies
Figure 7. Retail and eCommerce Case Studies
Figure 8. Travel and Luxury Case Studies
Figure 9. Mobile Apps Case Studies
Figure 10. Others Case Studies
Figure 11. Real-time Bidding Report Years Considered
Figure 12. Global Real-time Bidding Market Size (US$ Million), Year-over-Year: 2017-2028
Figure 13. Global Real-time Bidding Market Size, (US$ Million), 2017 VS 2021 VS 2028
Figure 14. Global Real-time Bidding Market Share by Region: 2021 VS 2028
Figure 15. Global Real-time Bidding Market Share by Players in 2021
Figure 16. Global Top Real-time Bidding Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Real-time Bidding as of 2021)
Figure 17. The Top 10 and 5 Players Market Share by Real-time Bidding Revenue in 2021
Figure 18. North America Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 19. North America Real-time Bidding Market Share by Country (2017-2028)
Figure 20. United States Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 21. Canada Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 22. Europe Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 23. Europe Real-time Bidding Market Share by Country (2017-2028)
Figure 24. Germany Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 25. France Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 26. U.K. Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 27. Italy Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 28. Russia Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 29. Nordic Countries Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 30. Asia-Pacific Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 31. Asia-Pacific Real-time Bidding Market Share by Region (2017-2028)
Figure 32. China Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 33. Japan Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 34. South Korea Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 35. Southeast Asia Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 36. India Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 37. Australia Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 38. Latin America Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 39. Latin America Real-time Bidding Market Share by Country (2017-2028)
Figure 40. Mexico Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 41. Brazil Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 42. Middle East & Africa Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 43. Middle East & Africa Real-time Bidding Market Share by Country (2017-2028)
Figure 44. Turkey Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 45. Saudi Arabia Real-time Bidding Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 46. Google (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 47. WPP (UK) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 48. Adobe (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 49. Criteo (France) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 50. Facebook (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 51. Smaato (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 52. Yandex (Russia) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 53. PubMatic (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 54. Salesforce (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 55. Rubicon Project (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 56. MediaMath (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 57. MoPub (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 58. AppNexus (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 59. Platform One (Japan) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 60. Verizon Media (US) Revenue Growth Rate in Real-time Bidding Business (2017-2022)
Figure 61. Bottom-up and Top-down Approaches for This Report
Figure 62. Data Triangulation
Figure 63. Key Executives Interviewed

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