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Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program. These programs exist covering most types of business, each one having varying features and rewards schemes. Loyalty programs have emerged as one of the key marketing tools in the global retail banking industry. Retail banks offer a number of loyalty programs in developed economies, however many of these are commoditized. This has compelled banks to introduce innovative programs in order to remain both competitive and profitable. There is also an increased pressure on costs due to new regulatory trends in last five years. Loyalty programs are being viewed as an important revenue-driving tool and have been proven to reduce customer acquisition costs. Retail banking in emerging economies is still in its developmental stages, as illustrated by its relatively low loyalty program penetration rates. Retail banking is a typical mass-market banking industry that lets its customers use local branches of the more widespread commercial banking establishments. Retail banking is also generally known as consumer banking. Its services include mortgages, certificates of deposit (CDs), savings and checking accounts, debit/credit cards, and personal loans. The retail banking sector mainly focuses on catering to the needs of its retail clients.
The global Retail Bank Loyalty Program market was valued at US$ 998.1 million in 2023 and is anticipated to reach US$ 1431.2 million by 2030, witnessing a CAGR of 5.3% during the forecast period 2024-2030.
Global retail bank loyalty program main players are Maritz, FIS Corporate, IBM, Aimia, etc. Global top 3 manufacturers hold a share about 50%. North America is the largest market, with a share nearly 50%.
This report aims to provide a comprehensive presentation of the global market for Retail Bank Loyalty Program, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Retail Bank Loyalty Program.
Report Scope
The Retail Bank Loyalty Program market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Retail Bank Loyalty Program market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Retail Bank Loyalty Program companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
By Company
- FIS Corporate
- Maritz
- IBM
- TIBCO Software
- Hitachi-solutions
- Oracle Corporation
- Aimia
- Comarch
- Exchange Solutions
- Creatio
- Customer Portfolios
- Antavo
By Type
- Subscription-based Program
- Points Program
- Others
By Application
- Personal User
- Business User
Consumption by Region
- North America (United States, Canada)
- Europe (Germany, France, U.K., Italy, Netherlands)
- Asia-Pacific (China, Japan, South Korea, China Taiwan, Southeast Asia, India)
- Latin America, Middle East & Africa (Latin America, Mexico, Brazil, Turkey)
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Retail Bank Loyalty Program companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Retail Bank Loyalty Program Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Subscription-based Program
1.2.3 Points Program
1.2.4 Others
1.3 Market by Application
1.3.1 Global Retail Bank Loyalty Program Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Personal User
1.3.3 Business User
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Retail Bank Loyalty Program Market Perspective (2019-2030)
2.2 Retail Bank Loyalty Program Growth Trends by Region
2.2.1 Global Retail Bank Loyalty Program Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Retail Bank Loyalty Program Historic Market Size by Region (2019-2024)
2.2.3 Retail Bank Loyalty Program Forecasted Market Size by Region (2025-2030)
2.3 Retail Bank Loyalty Program Market Dynamics
2.3.1 Retail Bank Loyalty Program Industry Trends
2.3.2 Retail Bank Loyalty Program Market Drivers
2.3.3 Retail Bank Loyalty Program Market Challenges
2.3.4 Retail Bank Loyalty Program Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Retail Bank Loyalty Program Players by Revenue
3.1.1 Global Top Retail Bank Loyalty Program Players by Revenue (2019-2024)
3.1.2 Global Retail Bank Loyalty Program Revenue Market Share by Players (2019-2024)
3.2 Global Retail Bank Loyalty Program Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Retail Bank Loyalty Program Revenue
3.4 Global Retail Bank Loyalty Program Market Concentration Ratio
3.4.1 Global Retail Bank Loyalty Program Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Retail Bank Loyalty Program Revenue in 2023
3.5 Retail Bank Loyalty Program Key Players Head office and Area Served
3.6 Key Players Retail Bank Loyalty Program Product Solution and Service
3.7 Date of Enter into Retail Bank Loyalty Program Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Retail Bank Loyalty Program Breakdown Data by Type
4.1 Global Retail Bank Loyalty Program Historic Market Size by Type (2019-2024)
4.2 Global Retail Bank Loyalty Program Forecasted Market Size by Type (2025-2030)
5 Retail Bank Loyalty Program Breakdown Data by Application
5.1 Global Retail Bank Loyalty Program Historic Market Size by Application (2019-2024)
5.2 Global Retail Bank Loyalty Program Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Retail Bank Loyalty Program Market Size (2019-2030)
6.2 North America Retail Bank Loyalty Program Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Retail Bank Loyalty Program Market Size by Country (2019-2024)
6.4 North America Retail Bank Loyalty Program Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Retail Bank Loyalty Program Market Size (2019-2030)
7.2 Europe Retail Bank Loyalty Program Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Retail Bank Loyalty Program Market Size by Country (2019-2024)
7.4 Europe Retail Bank Loyalty Program Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Retail Bank Loyalty Program Market Size (2019-2030)
8.2 Asia-Pacific Retail Bank Loyalty Program Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Retail Bank Loyalty Program Market Size by Region (2019-2024)
8.4 Asia-Pacific Retail Bank Loyalty Program Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Retail Bank Loyalty Program Market Size (2019-2030)
9.2 Latin America Retail Bank Loyalty Program Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Retail Bank Loyalty Program Market Size by Country (2019-2024)
9.4 Latin America Retail Bank Loyalty Program Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Retail Bank Loyalty Program Market Size (2019-2030)
10.2 Middle East & Africa Retail Bank Loyalty Program Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Retail Bank Loyalty Program Market Size by Country (2019-2024)
10.4 Middle East & Africa Retail Bank Loyalty Program Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 FIS Corporate
11.1.1 FIS Corporate Company Detail
11.1.2 FIS Corporate Business Overview
11.1.3 FIS Corporate Retail Bank Loyalty Program Introduction
11.1.4 FIS Corporate Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.1.5 FIS Corporate Recent Development
11.2 Maritz
11.2.1 Maritz Company Detail
11.2.2 Maritz Business Overview
11.2.3 Maritz Retail Bank Loyalty Program Introduction
11.2.4 Maritz Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.2.5 Maritz Recent Development
11.3 IBM
11.3.1 IBM Company Detail
11.3.2 IBM Business Overview
11.3.3 IBM Retail Bank Loyalty Program Introduction
11.3.4 IBM Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.3.5 IBM Recent Development
11.4 TIBCO Software
11.4.1 TIBCO Software Company Detail
11.4.2 TIBCO Software Business Overview
11.4.3 TIBCO Software Retail Bank Loyalty Program Introduction
11.4.4 TIBCO Software Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.4.5 TIBCO Software Recent Development
11.5 Hitachi-solutions
11.5.1 Hitachi-solutions Company Detail
11.5.2 Hitachi-solutions Business Overview
11.5.3 Hitachi-solutions Retail Bank Loyalty Program Introduction
11.5.4 Hitachi-solutions Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.5.5 Hitachi-solutions Recent Development
11.6 Oracle Corporation
11.6.1 Oracle Corporation Company Detail
11.6.2 Oracle Corporation Business Overview
11.6.3 Oracle Corporation Retail Bank Loyalty Program Introduction
11.6.4 Oracle Corporation Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.6.5 Oracle Corporation Recent Development
11.7 Aimia
11.7.1 Aimia Company Detail
11.7.2 Aimia Business Overview
11.7.3 Aimia Retail Bank Loyalty Program Introduction
11.7.4 Aimia Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.7.5 Aimia Recent Development
11.8 Comarch
11.8.1 Comarch Company Detail
11.8.2 Comarch Business Overview
11.8.3 Comarch Retail Bank Loyalty Program Introduction
11.8.4 Comarch Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.8.5 Comarch Recent Development
11.9 Exchange Solutions
11.9.1 Exchange Solutions Company Detail
11.9.2 Exchange Solutions Business Overview
11.9.3 Exchange Solutions Retail Bank Loyalty Program Introduction
11.9.4 Exchange Solutions Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.9.5 Exchange Solutions Recent Development
11.10 Creatio
11.10.1 Creatio Company Detail
11.10.2 Creatio Business Overview
11.10.3 Creatio Retail Bank Loyalty Program Introduction
11.10.4 Creatio Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.10.5 Creatio Recent Development
11.11 Customer Portfolios
11.11.1 Customer Portfolios Company Detail
11.11.2 Customer Portfolios Business Overview
11.11.3 Customer Portfolios Retail Bank Loyalty Program Introduction
11.11.4 Customer Portfolios Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.11.5 Customer Portfolios Recent Development
11.12 Antavo
11.12.1 Antavo Company Detail
11.12.2 Antavo Business Overview
11.12.3 Antavo Retail Bank Loyalty Program Introduction
11.12.4 Antavo Revenue in Retail Bank Loyalty Program Business (2019-2024)
11.12.5 Antavo Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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