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Live-streaming E-commerce-Global Market Insights and Sales Trends 2025
Synopsis
The global Live-streaming E-commerce market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Live-streaming E-commerce in various end use industries. The expanding demands from the Clothes, Cosmetics, Daily Necessities and Food, are propelling Live-streaming E-commerce market. Domestic, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Transboundary segment is estimated at % CAGR for the next seven-year period.
According to International Telecommunication Union (ITU), the global Internet users (online population) were more than 5 billion. And the number of online shoppers was also increasing. In 2022, the global e-commerce market penetration rate increased to 19.7%, and the e-commerce market reached $5.5 trillion. At the same time, the Asian e-commerce market ranked at the top of the revenue ranking, which has reached $1.8 trillion. According to the National Bureau of Statistics, China was the largest online retail market in 2022, with online retail sales of 13.79 trillion yuan and a year-on-year increase of 4%. Among them, the online retail sales of physical goods were 11.96 trillion yuan, with a year-on-year increase of 6.2%, which accounted for 27.2% of the total retail sales of consumer goods.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Live-streaming E-commerce, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Live-streaming E-commerce market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Live-streaming E-commerce market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Live-streaming E-commerce sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Live-streaming E-commerce covered in this report include Alibaba, Amazon, Byte Dance, Tencent, Inly Media Co., Ltd., Kwai, Livby, Mogu Inc. and Rocket Internet, etc.
The global Live-streaming E-commerce market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Alibaba
Amazon
Byte Dance
Tencent
Inly Media Co., Ltd.
Kwai
Livby
Mogu Inc.
Rocket Internet
Sea Group
Shoclef
ShopShops
Shunwang
ST&SAT
Streamlist
Gravy Live
Wayfair Inc.
Global Live-streaming E-commerce market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Live-streaming E-commerce market, Segment by Type:
Domestic
Transboundary
Global Live-streaming E-commerce market, by Application
Clothes
Cosmetics
Daily Necessities
Food
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Live-streaming E-commerce companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
The global Live-streaming E-commerce market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Live-streaming E-commerce in various end use industries. The expanding demands from the Clothes, Cosmetics, Daily Necessities and Food, are propelling Live-streaming E-commerce market. Domestic, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Transboundary segment is estimated at % CAGR for the next seven-year period.
According to International Telecommunication Union (ITU), the global Internet users (online population) were more than 5 billion. And the number of online shoppers was also increasing. In 2022, the global e-commerce market penetration rate increased to 19.7%, and the e-commerce market reached $5.5 trillion. At the same time, the Asian e-commerce market ranked at the top of the revenue ranking, which has reached $1.8 trillion. According to the National Bureau of Statistics, China was the largest online retail market in 2022, with online retail sales of 13.79 trillion yuan and a year-on-year increase of 4%. Among them, the online retail sales of physical goods were 11.96 trillion yuan, with a year-on-year increase of 6.2%, which accounted for 27.2% of the total retail sales of consumer goods.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Live-streaming E-commerce, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Live-streaming E-commerce market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Live-streaming E-commerce market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Live-streaming E-commerce sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Live-streaming E-commerce covered in this report include Alibaba, Amazon, Byte Dance, Tencent, Inly Media Co., Ltd., Kwai, Livby, Mogu Inc. and Rocket Internet, etc.
The global Live-streaming E-commerce market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Alibaba
Amazon
Byte Dance
Tencent
Inly Media Co., Ltd.
Kwai
Livby
Mogu Inc.
Rocket Internet
Sea Group
Shoclef
ShopShops
Shunwang
ST&SAT
Streamlist
Gravy Live
Wayfair Inc.
Global Live-streaming E-commerce market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Live-streaming E-commerce market, Segment by Type:
Domestic
Transboundary
Global Live-streaming E-commerce market, by Application
Clothes
Cosmetics
Daily Necessities
Food
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Live-streaming E-commerce companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Live-streaming E-commerce
1.1 Live-streaming E-commerce Market Overview
1.1.1 Live-streaming E-commerce Product Scope
1.1.2 Live-streaming E-commerce Market Status and Outlook
1.2 Global Live-streaming E-commerce Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Live-streaming E-commerce Market Size by Region (2018-2029)
1.4 Global Live-streaming E-commerce Historic Market Size by Region (2018-2023)
1.5 Global Live-streaming E-commerce Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Live-streaming E-commerce Market Size (2018-2029)
1.6.1 North America Live-streaming E-commerce Market Size (2018-2029)
1.6.2 Europe Live-streaming E-commerce Market Size (2018-2029)
1.6.3 Asia-Pacific Live-streaming E-commerce Market Size (2018-2029)
1.6.4 Latin America Live-streaming E-commerce Market Size (2018-2029)
1.6.5 Middle East & Africa Live-streaming E-commerce Market Size (2018-2029)
2 Live-streaming E-commerce Market by Type
2.1 Introduction
2.1.1 Domestic
2.1.2 Transboundary
2.2 Global Live-streaming E-commerce Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Live-streaming E-commerce Historic Market Size by Type (2018-2023)
2.2.2 Global Live-streaming E-commerce Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Live-streaming E-commerce Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Live-streaming E-commerce Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Live-streaming E-commerce Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Live-streaming E-commerce Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Live-streaming E-commerce Revenue Breakdown by Type (2018-2029)
3 Live-streaming E-commerce Market Overview by Application
3.1 Introduction
3.1.1 Clothes
3.1.2 Cosmetics
3.1.3 Daily Necessities
3.1.4 Food
3.1.5 Other
3.2 Global Live-streaming E-commerce Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Live-streaming E-commerce Historic Market Size by Application (2018-2023)
3.2.2 Global Live-streaming E-commerce Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Live-streaming E-commerce Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Live-streaming E-commerce Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Live-streaming E-commerce Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Live-streaming E-commerce Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Live-streaming E-commerce Revenue Breakdown by Application (2018-2029)
4 Live-streaming E-commerce Competition Analysis by Players
4.1 Global Live-streaming E-commerce Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Live-streaming E-commerce as of 2022)
4.3 Date of Key Players Enter into Live-streaming E-commerce Market
4.4 Global Top Players Live-streaming E-commerce Headquarters and Area Served
4.5 Key Players Live-streaming E-commerce Product Solution and Service
4.6 Competitive Status
4.6.1 Live-streaming E-commerce Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Alibaba
5.1.1 Alibaba Profile
5.1.2 Alibaba Main Business
5.1.3 Alibaba Live-streaming E-commerce Products, Services and Solutions
5.1.4 Alibaba Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.1.5 Alibaba Recent Developments
5.2 Amazon
5.2.1 Amazon Profile
5.2.2 Amazon Main Business
5.2.3 Amazon Live-streaming E-commerce Products, Services and Solutions
5.2.4 Amazon Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.2.5 Amazon Recent Developments
5.3 Byte Dance
5.3.1 Byte Dance Profile
5.3.2 Byte Dance Main Business
5.3.3 Byte Dance Live-streaming E-commerce Products, Services and Solutions
5.3.4 Byte Dance Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.3.5 Tencent Recent Developments
5.4 Tencent
5.4.1 Tencent Profile
5.4.2 Tencent Main Business
5.4.3 Tencent Live-streaming E-commerce Products, Services and Solutions
5.4.4 Tencent Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.4.5 Tencent Recent Developments
5.5 Inly Media Co., Ltd.
5.5.1 Inly Media Co., Ltd. Profile
5.5.2 Inly Media Co., Ltd. Main Business
5.5.3 Inly Media Co., Ltd. Live-streaming E-commerce Products, Services and Solutions
5.5.4 Inly Media Co., Ltd. Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.5.5 Inly Media Co., Ltd. Recent Developments
5.6 Kwai
5.6.1 Kwai Profile
5.6.2 Kwai Main Business
5.6.3 Kwai Live-streaming E-commerce Products, Services and Solutions
5.6.4 Kwai Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.6.5 Kwai Recent Developments
5.7 Livby
5.7.1 Livby Profile
5.7.2 Livby Main Business
5.7.3 Livby Live-streaming E-commerce Products, Services and Solutions
5.7.4 Livby Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.7.5 Livby Recent Developments
5.8 Mogu Inc.
5.8.1 Mogu Inc. Profile
5.8.2 Mogu Inc. Main Business
5.8.3 Mogu Inc. Live-streaming E-commerce Products, Services and Solutions
5.8.4 Mogu Inc. Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.8.5 Mogu Inc. Recent Developments
5.9 Rocket Internet
5.9.1 Rocket Internet Profile
5.9.2 Rocket Internet Main Business
5.9.3 Rocket Internet Live-streaming E-commerce Products, Services and Solutions
5.9.4 Rocket Internet Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.9.5 Rocket Internet Recent Developments
5.10 Sea Group
5.10.1 Sea Group Profile
5.10.2 Sea Group Main Business
5.10.3 Sea Group Live-streaming E-commerce Products, Services and Solutions
5.10.4 Sea Group Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.10.5 Sea Group Recent Developments
5.11 Shoclef
5.11.1 Shoclef Profile
5.11.2 Shoclef Main Business
5.11.3 Shoclef Live-streaming E-commerce Products, Services and Solutions
5.11.4 Shoclef Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.11.5 Shoclef Recent Developments
5.12 ShopShops
5.12.1 ShopShops Profile
5.12.2 ShopShops Main Business
5.12.3 ShopShops Live-streaming E-commerce Products, Services and Solutions
5.12.4 ShopShops Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.12.5 ShopShops Recent Developments
5.13 Shunwang
5.13.1 Shunwang Profile
5.13.2 Shunwang Main Business
5.13.3 Shunwang Live-streaming E-commerce Products, Services and Solutions
5.13.4 Shunwang Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.13.5 Shunwang Recent Developments
5.14 ST&SAT
5.14.1 ST&SAT Profile
5.14.2 ST&SAT Main Business
5.14.3 ST&SAT Live-streaming E-commerce Products, Services and Solutions
5.14.4 ST&SAT Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.14.5 ST&SAT Recent Developments
5.15 Streamlist
5.15.1 Streamlist Profile
5.15.2 Streamlist Main Business
5.15.3 Streamlist Live-streaming E-commerce Products, Services and Solutions
5.15.4 Streamlist Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.15.5 Streamlist Recent Developments
5.16 Gravy Live
5.16.1 Gravy Live Profile
5.16.2 Gravy Live Main Business
5.16.3 Gravy Live Live-streaming E-commerce Products, Services and Solutions
5.16.4 Gravy Live Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.16.5 Gravy Live Recent Developments
5.17 Wayfair Inc.
5.17.1 Wayfair Inc. Profile
5.17.2 Wayfair Inc. Main Business
5.17.3 Wayfair Inc. Live-streaming E-commerce Products, Services and Solutions
5.17.4 Wayfair Inc. Live-streaming E-commerce Revenue (US$ Million) & (2018-2023)
5.17.5 Wayfair Inc. Recent Developments
6 North America
6.1 North America Live-streaming E-commerce Market Size by Country (2018-2029)
6.2 United States
6.3 Canada
7 Europe
7.1 Europe Live-streaming E-commerce Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Live-streaming E-commerce Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Live-streaming E-commerce Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Live-streaming E-commerce Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Live-streaming E-commerce Market Dynamics
11.1 Live-streaming E-commerce Industry Trends
11.2 Live-streaming E-commerce Market Drivers
11.3 Live-streaming E-commerce Market Challenges
11.4 Live-streaming E-commerce Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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