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Smart TV-Global Market Insights and Sales Trends 2025
Synopsis
Smart TV is a natural development of the increasing convergence and expansion of multimedia delivery. Smart TVs allow users to customize their TV entertainment experience by using apps that are very similar to the apps people use on their mobile phones. Before shopping for a Smart TV, buyers should know what constitutes the classification of a Smart TV and what supplemental products they will need to operate it. Network connectivity and usage become an issue with Smart TVs, so buyers should learn how they can hook up their Smart TV before purchasing one. Having the added features of a Smart TV can impact what type of remote control an owner can use, so buyers can implement a number of tips to control their Smart TV. Additionally, Smart TVs can work with PCs and notebooks to expand their usability.
The global Smart TV market size is expected to reach US$ 128980 million by 2029, growing at a CAGR of 1.8% from 2023 to 2029. The market is mainly driven by the significant applications of Smart TV in various end use industries. The expanding demands from the Family and Public, are propelling Smart TV market. 32 inch, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the 40 inch segment is estimated at % CAGR for the next seven-year period.
Asia-Pacific is estimated to have a major share in the global market with 40%.
Report Objectives
This report provides market insight on the different segments, by manufacturers, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Smart TV, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Smart TV market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Smart TV market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Smart TV sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Smart TV covered in this report include Samsung Electronics, LG Electronics, TCL, Hisense, Sony, Skyworth, Foxconn (Sharp), Xiaomi and Vizio, etc.
The global Smart TV market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Samsung Electronics
LG Electronics
TCL
Hisense
Sony
Skyworth
Foxconn (Sharp)
Xiaomi
Vizio
Haier
Panasonic
Chonghong
Konka
TOSHIBA
Global Smart TV market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Smart TV market, Segment by Type:
32 inch
40 inch
42 inch
55 inch
≥60 inch
Global Smart TV market, by Application
Family
Public
Core Chapters
Chapter One: Introduces the study scope of this report, executive summary of market segments by Type, market size segments for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter Two: Detailed analysis of Smart TV manufacturers competitive landscape, price, sales, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Three: Sales, revenue of Smart TV in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the future development prospects, and market space in the world.
Chapter Four: Introduces market segments by Application, market size segment for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter Five, Six, Seven, Eight and Nine: North America, Europe, Asia Pacific, South America, Middle East & Africa, sales and revenue by country.
Chapter Ten: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter Eleven: Analysis of industrial chain, key raw materials, manufacturing cost, and market dynamics. Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Analysis of sales channel, distributors and customers.
Chapter Thirteen: Research Findings and Conclusion.
Smart TV is a natural development of the increasing convergence and expansion of multimedia delivery. Smart TVs allow users to customize their TV entertainment experience by using apps that are very similar to the apps people use on their mobile phones. Before shopping for a Smart TV, buyers should know what constitutes the classification of a Smart TV and what supplemental products they will need to operate it. Network connectivity and usage become an issue with Smart TVs, so buyers should learn how they can hook up their Smart TV before purchasing one. Having the added features of a Smart TV can impact what type of remote control an owner can use, so buyers can implement a number of tips to control their Smart TV. Additionally, Smart TVs can work with PCs and notebooks to expand their usability.
The global Smart TV market size is expected to reach US$ 128980 million by 2029, growing at a CAGR of 1.8% from 2023 to 2029. The market is mainly driven by the significant applications of Smart TV in various end use industries. The expanding demands from the Family and Public, are propelling Smart TV market. 32 inch, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the 40 inch segment is estimated at % CAGR for the next seven-year period.
Asia-Pacific is estimated to have a major share in the global market with 40%.
Report Objectives
This report provides market insight on the different segments, by manufacturers, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Smart TV, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Smart TV market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Smart TV market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Smart TV sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Smart TV covered in this report include Samsung Electronics, LG Electronics, TCL, Hisense, Sony, Skyworth, Foxconn (Sharp), Xiaomi and Vizio, etc.
The global Smart TV market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Samsung Electronics
LG Electronics
TCL
Hisense
Sony
Skyworth
Foxconn (Sharp)
Xiaomi
Vizio
Haier
Panasonic
Chonghong
Konka
TOSHIBA
Global Smart TV market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Smart TV market, Segment by Type:
32 inch
40 inch
42 inch
55 inch
≥60 inch
Global Smart TV market, by Application
Family
Public
Core Chapters
Chapter One: Introduces the study scope of this report, executive summary of market segments by Type, market size segments for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter Two: Detailed analysis of Smart TV manufacturers competitive landscape, price, sales, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Three: Sales, revenue of Smart TV in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the future development prospects, and market space in the world.
Chapter Four: Introduces market segments by Application, market size segment for North America, Europe, Asia Pacific, South America, Middle East & Africa.
Chapter Five, Six, Seven, Eight and Nine: North America, Europe, Asia Pacific, South America, Middle East & Africa, sales and revenue by country.
Chapter Ten: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter Eleven: Analysis of industrial chain, key raw materials, manufacturing cost, and market dynamics. Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Analysis of sales channel, distributors and customers.
Chapter Thirteen: Research Findings and Conclusion.
Index1 Smart TV Market Overview
1.1 Smart TV Product Overview
1.2 Smart TV Market Segment by Type
1.2.1 32 inch
1.2.2 40 inch
1.2.3 42 inch
1.2.4 55 inch
1.2.5 ≥60 inch
1.3 Global Smart TV Market Size by Type
1.3.1 Global Smart TV Market Size Overview by Type (2018-2029)
1.3.2 Global Smart TV Historic Market Size Review by Type (2018-2023)
1.3.3 Global Smart TV Forecasted Market Size by Type (2024-2029)
1.4 Key Regions Market Size Segment by Type
1.4.1 North America Smart TV Sales Breakdown by Type (2018-2023)
1.4.2 Europe Smart TV Sales Breakdown by Type (2018-2023)
1.4.3 Asia-Pacific Smart TV Sales Breakdown by Type (2018-2023)
1.4.4 Latin America Smart TV Sales Breakdown by Type (2018-2023)
1.4.5 Middle East and Africa Smart TV Sales Breakdown by Type (2018-2023)
2 Global Smart TV Market Competition by Company
2.1 Global Top Players by Smart TV Sales (2018-2023)
2.2 Global Top Players by Smart TV Revenue (2018-2023)
2.3 Global Top Players by Smart TV Price (2018-2023)
2.4 Global Top Manufacturers Smart TV Manufacturing Base Distribution, Sales Area, Product Type
2.5 Smart TV Market Competitive Situation and Trends
2.5.1 Smart TV Market Concentration Rate (2018-2023)
2.5.2 Global 5 and 10 Largest Manufacturers by Smart TV Sales and Revenue in 2022
2.6 Global Top Manufacturers by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Smart TV as of 2022)
2.7 Date of Key Manufacturers Enter into Smart TV Market
2.8 Key Manufacturers Smart TV Product Offered
2.9 Mergers & Acquisitions, Expansion
3 Smart TV Status and Outlook by Region
3.1 Global Smart TV Market Size and CAGR by Region: 2018 VS 2022 VS 2029
3.2 Global Smart TV Historic Market Size by Region
3.2.1 Global Smart TV Sales in Volume by Region (2018-2023)
3.2.2 Global Smart TV Sales in Value by Region (2018-2023)
3.2.3 Global Smart TV Sales (Volume & Value) Price and Gross Margin (2018-2023)
3.3 Global Smart TV Forecasted Market Size by Region
3.3.1 Global Smart TV Sales in Volume by Region (2024-2029)
3.3.2 Global Smart TV Sales in Value by Region (2024-2029)
3.3.3 Global Smart TV Sales (Volume & Value), Price and Gross Margin (2024-2029)
4 Global Smart TV by Application
4.1 Smart TV Market Segment by Application
4.1.1 Family
4.1.2 Public
4.2 Global Smart TV Market Size by Application
4.2.1 Global Smart TV Market Size Overview by Application (2018-2029)
4.2.2 Global Smart TV Historic Market Size Review by Application (2018-2023)
4.2.3 Global Smart TV Forecasted Market Size by Application (2024-2029)
4.3 Key Regions Market Size Segment by Application
4.3.1 North America Smart TV Sales Breakdown by Application (2018-2023)
4.3.2 Europe Smart TV Sales Breakdown by Application (2018-2023)
4.3.3 Asia-Pacific Smart TV Sales Breakdown by Application (2018-2023)
4.3.4 Latin America Smart TV Sales Breakdown by Application (2018-2023)
4.3.5 Middle East and Africa Smart TV Sales Breakdown by Application (2018-2023)
5 North America Smart TV by Country
5.1 North America Smart TV Historic Market Size by Country
5.1.1 North America Smart TV Market Size Growth Rate (CAGR) by Country: 2018 VS 2022 VS 2029
5.1.2 North America Smart TV Sales in Volume by Country (2018-2023)
5.1.3 North America Smart TV Sales in Value by Country (2018-2023)
5.2 North America Smart TV Forecasted Market Size by Country
5.2.1 North America Smart TV Sales in Volume by Country (2024-2029)
5.2.2 North America Smart TV Sales in Value by Country (2024-2029)
6 Europe Smart TV by Country
6.1 Europe Smart TV Historic Market Size by Country
6.1.1 Europe Smart TV Market Size Growth Rate (CAGR) by Country: 2018 VS 2022 VS 2029
6.1.2 Europe Smart TV Sales in Volume by Country (2018-2023)
6.1.3 Europe Smart TV Sales in Value by Country (2018-2023)
6.2 Europe Smart TV Forecasted Market Size by Country
6.2.1 Europe Smart TV Sales in Volume by Country (2024-2029)
6.2.2 Europe Smart TV Sales in Value by Country (2024-2029)
7 Asia-Pacific Smart TV by Region
7.1 Asia-Pacific Smart TV Historic Market Size by Region
7.1.1 Asia-Pacific Smart TV Market Size Growth Rate (CAGR) by Region: 2018 VS 2022 VS 2029
7.1.2 Asia-Pacific Smart TV Sales in Volume by Region (2018-2023)
7.1.3 Asia-Pacific Smart TV Sales in Value by Region (2018-2023)
7.2 Asia-Pacific Smart TV Forecasted Market Size by Region
7.2.1 Asia-Pacific Smart TV Sales in Volume by Region (2024-2029)
7.2.2 Asia-Pacific Smart TV Sales in Value by Region (2024-2029)
8 Latin America Smart TV by Country
8.1 Latin America Smart TV Historic Market Size by Country
8.1.1 Latin America Smart TV Market Size Growth Rate (CAGR) by Country: 2018 VS 2022 VS 2029
8.1.2 Latin America Smart TV Sales in Volume by Country (2018-2023)
8.1.3 Latin America Smart TV Sales in Value by Country (2018-2023)
8.2 Latin America Smart TV Forecasted Market Size by Country
8.2.1 Latin America Smart TV Sales in Volume by Country (2024-2029)
8.2.2 Latin America Smart TV Sales in Value by Country (2024-2029)
9 Middle East and Africa Smart TV by Country
9.1 Middle East and Africa Smart TV Historic Market Size by Country
9.1.1 Middle East and Africa Smart TV Market Size Growth Rate (CAGR) by Country: 2018 VS 2022 VS 2029
9.1.2 Middle East and Africa Smart TV Sales in Volume by Country (2018-2023)
9.1.3 Middle East and Africa Smart TV Sales in Value by Country (2018-2023)
9.2 Middle East and Africa Smart TV Forecasted Market Size by Country
9.2.1 Middle East and Africa Smart TV Sales in Volume by Country (2024-2029)
9.2.2 Middle East and Africa Smart TV Sales in Value by Country (2024-2029)
10 Company Profiles
10.1 Samsung Electronics
10.1.1 Samsung Electronics Company Information
10.1.2 Samsung Electronics Introduction and Business Overview
10.1.3 Samsung Electronics Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.1.4 Samsung Electronics Smart TV Products Offered
10.1.5 Samsung Electronics Recent Development
10.2 LG Electronics
10.2.1 LG Electronics Company Information
10.2.2 LG Electronics Introduction and Business Overview
10.2.3 LG Electronics Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.2.4 LG Electronics Smart TV Products Offered
10.2.5 LG Electronics Recent Development
10.3 TCL
10.3.1 TCL Company Information
10.3.2 TCL Introduction and Business Overview
10.3.3 TCL Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.3.4 TCL Smart TV Products Offered
10.3.5 TCL Recent Development
10.4 Hisense
10.4.1 Hisense Company Information
10.4.2 Hisense Introduction and Business Overview
10.4.3 Hisense Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.4.4 Hisense Smart TV Products Offered
10.4.5 Hisense Recent Development
10.5 Sony
10.5.1 Sony Company Information
10.5.2 Sony Introduction and Business Overview
10.5.3 Sony Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.5.4 Sony Smart TV Products Offered
10.5.5 Sony Recent Development
10.6 Skyworth
10.6.1 Skyworth Company Information
10.6.2 Skyworth Introduction and Business Overview
10.6.3 Skyworth Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.6.4 Skyworth Smart TV Products Offered
10.6.5 Skyworth Recent Development
10.7 Foxconn (Sharp)
10.7.1 Foxconn (Sharp) Company Information
10.7.2 Foxconn (Sharp) Introduction and Business Overview
10.7.3 Foxconn (Sharp) Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.7.4 Foxconn (Sharp) Smart TV Products Offered
10.7.5 Foxconn (Sharp) Recent Development
10.8 Xiaomi
10.8.1 Xiaomi Company Information
10.8.2 Xiaomi Introduction and Business Overview
10.8.3 Xiaomi Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.8.4 Xiaomi Smart TV Products Offered
10.8.5 Xiaomi Recent Development
10.9 Vizio
10.9.1 Vizio Company Information
10.9.2 Vizio Introduction and Business Overview
10.9.3 Vizio Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.9.4 Vizio Smart TV Products Offered
10.9.5 Vizio Recent Development
10.10 Haier
10.10.1 Haier Company Information
10.10.2 Haier Introduction and Business Overview
10.10.3 Haier Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.10.4 Haier Smart TV Products Offered
10.10.5 Haier Recent Development
10.11 Panasonic
10.11.1 Panasonic Company Information
10.11.2 Panasonic Introduction and Business Overview
10.11.3 Panasonic Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.11.4 Panasonic Smart TV Products Offered
10.11.5 Panasonic Recent Development
10.12 Chonghong
10.12.1 Chonghong Company Information
10.12.2 Chonghong Introduction and Business Overview
10.12.3 Chonghong Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.12.4 Chonghong Smart TV Products Offered
10.12.5 Chonghong Recent Development
10.13 Konka
10.13.1 Konka Company Information
10.13.2 Konka Introduction and Business Overview
10.13.3 Konka Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.13.4 Konka Smart TV Products Offered
10.13.5 Konka Recent Development
10.14 TOSHIBA
10.14.1 TOSHIBA Company Information
10.14.2 TOSHIBA Introduction and Business Overview
10.14.3 TOSHIBA Smart TV Sales, Revenue and Gross Margin (2018-2023)
10.14.4 TOSHIBA Smart TV Products Offered
10.14.5 TOSHIBA Recent Development
11 Upstream, Opportunities, Challenges, Risks and Influences Factors Analysis
11.1 Smart TV Key Raw Materials
11.1.1 Key Raw Materials
11.1.2 Key Raw Materials Price
11.1.3 Raw Materials Key Suppliers
11.2 Manufacturing Cost Structure
11.2.1 Raw Materials
11.2.2 Labor Cost
11.2.3 Manufacturing Expenses
11.3 Smart TV Industrial Chain Analysis
11.4 Smart TV Market Dynamics
11.4.1 Smart TV Industry Trends
11.4.2 Smart TV Market Drivers
11.4.3 Smart TV Market Challenges
11.4.4 Smart TV Market Restraints
12 Market Strategy Analysis, Distributors
12.1 Sales Channel
12.2 Smart TV Distributors
12.3 Smart TV Downstream Customers
13 Research Findings and Conclusion
14 Appendix
14.1 Research Methodology
14.1.1 Methodology/Research Approach
14.1.2 Data Source
14.2 Author Details
14.3 Disclaimer
Published By : QY Research
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