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Video on Demand (VOD)-Global Market Insights and Sales Trends 2025
Synopsis
VOD solutions enable users to watch long-form content on-demand, as opposed to being received through traditional live linear programming. This market insight examines trends driving global VOD growth. VOD can be received as part of cable, satellite, IPTV subscription, or via the Internet through an online video service provider.
The global Video on Demand (VOD) market size is expected to reach US$ 150520 million by 2029, growing at a CAGR of 15.3% from 2023 to 2029. The market is mainly driven by the significant applications of Video on Demand (VOD) in various end use industries. The expanding demands from the Private, Commerce and Others,, are propelling Video on Demand (VOD) market. Animation, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Documentary segment is estimated at % CAGR for the next seven-year period.
Major forces driving this market are reaching audiences on any device, delivering best possible viewer experience, enabling time-shifting view, and unmatched scalability. VOD solutions helps the viewers to reach any connected device, offering a key competitive advantage in terms of consumer reach despite of various challenges involved such as diversified bit rates, operating systems, digital rights management (DRM) and multiple screen formats. As customers want to acquire large number of programs, they demand for high quality videos and this is where an emergence of OTT and IPTV occur. Therefore, TV no longer considers itself a push industry, because viewers are now pulling the content they require. As the TV experience is changing rapidly from a traditional linear TV, OTT viewers are surpassing IPTV viewers. The VOD providers are consolidating their grounds in the highly competitive market through mergers and acquisitions to build feature-rich solutions and attain better market visibility.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Video on Demand (VOD), with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Video on Demand (VOD) market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Video on Demand (VOD) market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Video on Demand (VOD) sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Video on Demand (VOD) covered in this report include Amazon, Apple, CinemaNow, Comcast, Crackle, DirecTV, Dish TV, Google and Hulu, etc.
The global Video on Demand (VOD) market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Amazon
Apple
CinemaNow
Comcast
Crackle
DirecTV
Dish TV
Google
Hulu
Indieflix
Netflix
Sky
SnagFilms
TalkTalk TV
Time Warner
Verizon Communications
Virgin Media
Vudu
Global Video on Demand (VOD) market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Video on Demand (VOD) market, Segment by Type:
Animation
Documentary
Films & TV Fiction
Music
Others
Global Video on Demand (VOD) market, by Application
Private
Commerce
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Video on Demand (VOD) companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
VOD solutions enable users to watch long-form content on-demand, as opposed to being received through traditional live linear programming. This market insight examines trends driving global VOD growth. VOD can be received as part of cable, satellite, IPTV subscription, or via the Internet through an online video service provider.
The global Video on Demand (VOD) market size is expected to reach US$ 150520 million by 2029, growing at a CAGR of 15.3% from 2023 to 2029. The market is mainly driven by the significant applications of Video on Demand (VOD) in various end use industries. The expanding demands from the Private, Commerce and Others,, are propelling Video on Demand (VOD) market. Animation, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Documentary segment is estimated at % CAGR for the next seven-year period.
Major forces driving this market are reaching audiences on any device, delivering best possible viewer experience, enabling time-shifting view, and unmatched scalability. VOD solutions helps the viewers to reach any connected device, offering a key competitive advantage in terms of consumer reach despite of various challenges involved such as diversified bit rates, operating systems, digital rights management (DRM) and multiple screen formats. As customers want to acquire large number of programs, they demand for high quality videos and this is where an emergence of OTT and IPTV occur. Therefore, TV no longer considers itself a push industry, because viewers are now pulling the content they require. As the TV experience is changing rapidly from a traditional linear TV, OTT viewers are surpassing IPTV viewers. The VOD providers are consolidating their grounds in the highly competitive market through mergers and acquisitions to build feature-rich solutions and attain better market visibility.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Video on Demand (VOD), with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Video on Demand (VOD) market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Video on Demand (VOD) market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Video on Demand (VOD) sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Video on Demand (VOD) covered in this report include Amazon, Apple, CinemaNow, Comcast, Crackle, DirecTV, Dish TV, Google and Hulu, etc.
The global Video on Demand (VOD) market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Amazon
Apple
CinemaNow
Comcast
Crackle
DirecTV
Dish TV
Hulu
Indieflix
Netflix
Sky
SnagFilms
TalkTalk TV
Time Warner
Verizon Communications
Virgin Media
Vudu
Global Video on Demand (VOD) market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Video on Demand (VOD) market, Segment by Type:
Animation
Documentary
Films & TV Fiction
Music
Others
Global Video on Demand (VOD) market, by Application
Private
Commerce
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Video on Demand (VOD) companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Video on Demand (VOD)
1.1 Video on Demand (VOD) Market Overview
1.1.1 Video on Demand (VOD) Product Scope
1.1.2 Video on Demand (VOD) Market Status and Outlook
1.2 Global Video on Demand (VOD) Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Video on Demand (VOD) Market Size by Region (2018-2029)
1.4 Global Video on Demand (VOD) Historic Market Size by Region (2018-2023)
1.5 Global Video on Demand (VOD) Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Video on Demand (VOD) Market Size (2018-2029)
1.6.1 North America Video on Demand (VOD) Market Size (2018-2029)
1.6.2 Europe Video on Demand (VOD) Market Size (2018-2029)
1.6.3 Asia-Pacific Video on Demand (VOD) Market Size (2018-2029)
1.6.4 Latin America Video on Demand (VOD) Market Size (2018-2029)
1.6.5 Middle East & Africa Video on Demand (VOD) Market Size (2018-2029)
2 Video on Demand (VOD) Market by Type
2.1 Introduction
2.1.1 Animation
2.1.2 Documentary
2.1.3 Films & TV Fiction
2.1.4 Music
2.1.5 Others
2.2 Global Video on Demand (VOD) Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Video on Demand (VOD) Historic Market Size by Type (2018-2023)
2.2.2 Global Video on Demand (VOD) Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Video on Demand (VOD) Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Video on Demand (VOD) Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Video on Demand (VOD) Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Video on Demand (VOD) Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Video on Demand (VOD) Revenue Breakdown by Type (2018-2029)
3 Video on Demand (VOD) Market Overview by Application
3.1 Introduction
3.1.1 Private
3.1.2 Commerce
3.1.3 Others
3.2 Global Video on Demand (VOD) Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Video on Demand (VOD) Historic Market Size by Application (2018-2023)
3.2.2 Global Video on Demand (VOD) Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Video on Demand (VOD) Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Video on Demand (VOD) Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Video on Demand (VOD) Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Video on Demand (VOD) Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Video on Demand (VOD) Revenue Breakdown by Application (2018-2029)
4 Video on Demand (VOD) Competition Analysis by Players
4.1 Global Video on Demand (VOD) Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Video on Demand (VOD) as of 2022)
4.3 Date of Key Players Enter into Video on Demand (VOD) Market
4.4 Global Top Players Video on Demand (VOD) Headquarters and Area Served
4.5 Key Players Video on Demand (VOD) Product Solution and Service
4.6 Competitive Status
4.6.1 Video on Demand (VOD) Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Amazon
5.1.1 Amazon Profile
5.1.2 Amazon Main Business
5.1.3 Amazon Video on Demand (VOD) Products, Services and Solutions
5.1.4 Amazon Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.1.5 Amazon Recent Developments
5.2 Apple
5.2.1 Apple Profile
5.2.2 Apple Main Business
5.2.3 Apple Video on Demand (VOD) Products, Services and Solutions
5.2.4 Apple Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.2.5 Apple Recent Developments
5.3 CinemaNow
5.3.1 CinemaNow Profile
5.3.2 CinemaNow Main Business
5.3.3 CinemaNow Video on Demand (VOD) Products, Services and Solutions
5.3.4 CinemaNow Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.3.5 Comcast Recent Developments
5.4 Comcast
5.4.1 Comcast Profile
5.4.2 Comcast Main Business
5.4.3 Comcast Video on Demand (VOD) Products, Services and Solutions
5.4.4 Comcast Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.4.5 Comcast Recent Developments
5.5 Crackle
5.5.1 Crackle Profile
5.5.2 Crackle Main Business
5.5.3 Crackle Video on Demand (VOD) Products, Services and Solutions
5.5.4 Crackle Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.5.5 Crackle Recent Developments
5.6 DirecTV
5.6.1 DirecTV Profile
5.6.2 DirecTV Main Business
5.6.3 DirecTV Video on Demand (VOD) Products, Services and Solutions
5.6.4 DirecTV Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.6.5 DirecTV Recent Developments
5.7 Dish TV
5.7.1 Dish TV Profile
5.7.2 Dish TV Main Business
5.7.3 Dish TV Video on Demand (VOD) Products, Services and Solutions
5.7.4 Dish TV Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.7.5 Dish TV Recent Developments
5.8 Google
5.8.1 Google Profile
5.8.2 Google Main Business
5.8.3 Google Video on Demand (VOD) Products, Services and Solutions
5.8.4 Google Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.8.5 Google Recent Developments
5.9 Hulu
5.9.1 Hulu Profile
5.9.2 Hulu Main Business
5.9.3 Hulu Video on Demand (VOD) Products, Services and Solutions
5.9.4 Hulu Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.9.5 Hulu Recent Developments
5.10 Indieflix
5.10.1 Indieflix Profile
5.10.2 Indieflix Main Business
5.10.3 Indieflix Video on Demand (VOD) Products, Services and Solutions
5.10.4 Indieflix Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.10.5 Indieflix Recent Developments
5.11 Netflix
5.11.1 Netflix Profile
5.11.2 Netflix Main Business
5.11.3 Netflix Video on Demand (VOD) Products, Services and Solutions
5.11.4 Netflix Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.11.5 Netflix Recent Developments
5.12 Sky
5.12.1 Sky Profile
5.12.2 Sky Main Business
5.12.3 Sky Video on Demand (VOD) Products, Services and Solutions
5.12.4 Sky Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.12.5 Sky Recent Developments
5.13 SnagFilms
5.13.1 SnagFilms Profile
5.13.2 SnagFilms Main Business
5.13.3 SnagFilms Video on Demand (VOD) Products, Services and Solutions
5.13.4 SnagFilms Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.13.5 SnagFilms Recent Developments
5.14 TalkTalk TV
5.14.1 TalkTalk TV Profile
5.14.2 TalkTalk TV Main Business
5.14.3 TalkTalk TV Video on Demand (VOD) Products, Services and Solutions
5.14.4 TalkTalk TV Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.14.5 TalkTalk TV Recent Developments
5.15 Time Warner
5.15.1 Time Warner Profile
5.15.2 Time Warner Main Business
5.15.3 Time Warner Video on Demand (VOD) Products, Services and Solutions
5.15.4 Time Warner Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.15.5 Time Warner Recent Developments
5.16 Verizon Communications
5.16.1 Verizon Communications Profile
5.16.2 Verizon Communications Main Business
5.16.3 Verizon Communications Video on Demand (VOD) Products, Services and Solutions
5.16.4 Verizon Communications Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.16.5 Verizon Communications Recent Developments
5.17 Virgin Media
5.17.1 Virgin Media Profile
5.17.2 Virgin Media Main Business
5.17.3 Virgin Media Video on Demand (VOD) Products, Services and Solutions
5.17.4 Virgin Media Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.17.5 Virgin Media Recent Developments
5.18 Vudu
5.18.1 Vudu Profile
5.18.2 Vudu Main Business
5.18.3 Vudu Video on Demand (VOD) Products, Services and Solutions
5.18.4 Vudu Video on Demand (VOD) Revenue (US$ Million) & (2018-2023)
5.18.5 Vudu Recent Developments
6 North America
6.1 North America Video on Demand (VOD) Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Video on Demand (VOD) Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Video on Demand (VOD) Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Video on Demand (VOD) Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Video on Demand (VOD) Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Video on Demand (VOD) Market Dynamics
11.1 Video on Demand (VOD) Industry Trends
11.2 Video on Demand (VOD) Market Drivers
11.3 Video on Demand (VOD) Market Challenges
11.4 Video on Demand (VOD) Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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